(PRESS RELEASE) NEW YORK – GSI announced the opening of its new facility in the heart of New York City’s 47th Street ‘Diamond District’ that will be dedicated solely to screening and testing of diamond jewelry for undisclosed lab grown diamonds.
“Demand for screening and testing services has grown exponentially as the industry faces one of its biggest challenges yet – undisclosed lab-grown diamonds,” said Debbie Azar, GSI President & Co-Founder. “As one of the world largest gemological organizations, we play an important part in ensuring transparency and confidence in the global diamond industry, and US markets specifically, by expanding our screening and testing services.”
This new facility will be able to cater to GSI’s retail customers in the US. It will serve a screening hub for manufacturers and retailers who want to have their jewelry screened and tested prior to it entering retail stores.
To date, GSI has screened millions of jewelry units, with tens of millions of diamonds, by utilizing the best equipment available on the market today in combination with a proprietary process for screening and testing.
GSI’s new facility will be located at 37 West 47th Street.
For additional information, please visit www.gemscience.net or call 212-207-4140
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Four Decades of Excellence: How Wilkerson Transformed a Jeweler's Retirement into Celebration
After 45 years serving the Milwaukee community, Treiber & Straub Jewelers owner Michael Straub faced a significant life transition. At 75, the veteran jeweler made a personal decision many business owners understand: "I think it's time. I want to enjoy my wife with my grandchildren for the next 10, 15 years."
Wilkerson's expertise transformed this major business transition into an extraordinary success. Their comprehensive approach to managing the going-out-of-business sale created unprecedented customer response—with lines forming outside the store and limits on how many shoppers could enter at once due to fire safety regulations.
The results exceeded all expectations. "Wilkerson did a phenomenal job," Straub enthuses. "They were there for you through the whole thing, helped you with promoting it, helping you on day-to-day business. I can't speak enough for how well they did." The partnership didn't just facilitate a business closing; it created a celebratory finale to decades of service while allowing Straub to confidently step into his well-earned retirement.
