(PRESS RELEASE) BOSTON, MA — HEARTS ON FIRE, the international jewelry brand known for the unparalleled sparkle of its diamonds, has appointed Vickie Rokkos to the role of National Sales Director, North America reporting to the brand’s President of North America, Rebecca Foerster.
Vickie Rokkos
Vickie brings a wealth of knowledge and expertise, with more than 20 years of experience in the luxury fashion and accessories industry. Her career history includes senior leadership positions at Calvin Klein, Ralph Lauren and the Movado Group, and most recently served as the Director of Sales for Timepieces and Jewelry at Gucci focusing on wholesale growth.
In her new role with HEARTS ON FIRE, Vickie will lead the company’s sales strategies, enhance customer engagement, and elevate the brand’s presence in key markets. Her innovative approach and proven track record for growing business and relationships with luxury department and specialty stores in North American will play a crucial role in shaping HEARTS ON FIRE’s future growth.
This appointment comes as part of HEARTS ON FIRE’s commitment to strengthening its North American leadership team, part of a multi-year brand transformation program. Speaking on the appointment, Ms. Foerster shared, “I am incredibly excited to welcome Vickie to our team. Her expertise, leadership, and passion is a perfect fit to oversee our incredible sales team as we continue driving growth, strengthening relationships, and building momentum for the brand.”
Commenting on her appointment, Vickie said: “It’s an exciting time to join HEARTS ON FIRE during a pivotal global transformation. I’m looking forward to diving right in and partnering with our sales team and customers to ensure Hearts On Fire continues to shine as a modern, luxury fashion diamond jewelry brand in the finest North American retail stores.”
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