Press Releases

Hearts On Fire Names Jacqueline Raffi Vice President, Sales, North America

Plus, Hearts On Fire announces the additions of three new territory managers.

Published

2 years ago

September 20, 2022

Press Releases

Jacqueline Raffi | Allyson Noble | Kristina Fadely | Kris Malmberg

(PRESS RELEASE) BOSTON, MA — Hearts On Fire announces the promotion of Jacqueline Raffi to vice president, sales, North America. She will oversee the North American sales function for both the Hearts On Fire and Memoire brands.

Raffi, most recently, held the title of senior director, sales, North America and has been instrumental in driving growth throughout the independent network while positioning Hearts On Fire as the premiere diamond jewelry brand and Memoire for the best value in diamond essentials. As an industry veteran, and with 15+ years in the Hearts On Fire organization, she has delivered first-class customer service and support to the independent channel. She will continue to work directly with retail partners driving them to new heights, while adding focus to expanding the Hearts On Fire presence nationally.

“Hearts On Fire is truly set up for great success with Jackie at the helm. With her tremendous knowledge of our distribution channel, her dedication to the organization, and commitment to her team – she is an excellent sales leader”, says Rebecca Foerster, president, Hearts On Fire North America.

Additionally, Hearts On Fire announces the additions of three new Territory Managers – Allyson Noble, Kristina Fadely and Kris Malmberg.

Noble, most recently with Swarovski, will manage the West Coast territory and is based in California.

Fadely, with an extensive luxury background, joined us most recently from Officina Bernardi. She is based out of Florida and will manage the Southeast territory.

Malmberg, with a deep knowledge of Jewelry came from Frederick Goldman. He is based in Illinois and will be supporting the Midwest territory.

“Our main priority is supporting our retail partners and assisting them in driving their businesses forward. With the additions of Allyson, Kristina and Kris, we are expanding our current sales team to continue doing just that. This is only the beginning and I look forward to the success this team will accomplish together,” continues Foerster.

Ready to Relocate? Wilkerson Makes Your Move Seamless

When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time. "We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them. Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."