DO YOU HAVE the products on hand to tempt a jewel-curious man who wanders into your store? You know the type: He’s admired The Rock’s chains or Harry Styles’ pearls, but he hasn’t had the courage or opportunity to take the jewel plunge himself. Encourage tentative Tims and nervous Nelsons to browse at their leisure and handle or try on anything that intrigues them. Once that inner desire has been ignited, it just takes the right piece at the right moment to spur a purchase.
Jewelry by Samuel B. includes Dragon cufflinks in sterling silver, $329; Kashmir sterling silver and onyx ring, $239; Berang sterling silver criss-cross and twisted rope design cross ring, $229; Maha sterling silver and 18K gold imperial men’s cross ring, $779; and Keram pen in sterling silver with Bali swirl design and black spinel endcap, $629. Call (516) 466-1826 or visit wholesale.samuelb.com for more information.
Dapper Delights
Every one of these pieces is an outfit-making secret weapon. The sight of one of these peeping out from a sleeve or a collar is proof that you’re in the presence of a genuinely dashing dude. From the luxury of a pendant made from a rare antiquity to the elegant touch of sleek sterling silver cufflinks, these chic styles will call to the customer who isn’t afraid to dial things up a notch.
Gurhan
24K yellow gold pendant necklace with silver antique coin.
$14,800
mark@gurhan.com, gurhan.com
INOX Men’s Jewelry
Stainless steel pendant necklace with meteorite.
$270
(203) 803-1481, inox-us.com
Florin Arte Jewelry
Pendant necklace in 14K yellow gold over sterling silver.
$299
(813) 748-6729, florinarte.com
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Bellarri
14K yellow gold cufflinks with rhodolite (10.30 TCW) and diamonds (0.01 TCW).
$5,920
(800) 255-0192, bellarri.com
Moritz Glik
18K yellow gold and blackened silver necklace with black diamond (10.46 TCW), white diamond (0.26 TCW), and sapphire (0.28 TCW) enclosed in sapphire shaker.
$24,800
(212) 679-0948, moritzglik.com
Mission Atelier
Sterling silver cufflinks with enamel.
$450
(917) 796-0547, missionatelier.com
Italgem Steel
Blue ion-plated steel bracelet with 18K yellow gold accents.
$299
(514) 388-5777, italgemsteel.com
Nouvel Heritage
18K white gold bangle with diamonds.
$4,600
(646) 681-7151
nouvelheritage.com
Luis Morais
14K yellow gold bracelet with diamond.
$9,640
info@luismorais.com, luismorais.com
Rings for Kings
Any one of these rings would make the perfect gateway jewel for a gentleman who’s considering expanding his personal accessory wardrobe. Unobtrusive but satisfyingly visible, rings are low effort, high reward, and lots of fun. These babies bring rich texture, bold silhouettes and touches of sparkle to keep things interesting without feeling overly froufrou.
Heavenly Vices
18K yellow gold ring.
$4,000
samantha@heavenlyvices.com, heavenlyvices.com
Alicia Hannah Naomi
9K yellow gold ring with black diamonds.
$1,571
info@aliciahannahnaomi.com, aliciahannahnaomi.com
Christian Bauer
Platinum ring with diamond (0.18 TCW).
$3,258
jay@christianbauer.us, christianbauer.us
Gabriel & Co.
14K white and rose gold ring.
$1,900
(212) 519-1400, gabrielny.com
Samuel B.
Sterling silver ring.
$239
(516) 466-1826, samuelb.com
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ZEGHANI
14K white gold ring with black diamonds (5.32 TCW).
$5,720
(818) 500-8595, zeghani.com
Metal Atelier
Sterling silver ring with 23K yellow gold foil.
$320
anna@metalatelier.com, metalatelier.com
Le Vian
14K yellow gold ring with diamonds (0.98 TCW).
$4,448
(516) 466-7200, levian.com
Effy Jewelry
Sterling silver and 14K yellow gold ring with malachite.
$490
(877) ASK-EFFY, effyjewelry.com
