Brainstorms

Here’s an Interesting Way to Partner With a Nearby Restaurant to Share Customers

Offer those waiting diners something more interesting to do than scrolling their phones.

Published

3 months ago

June 9, 2024

INSTORE Staff Instore June 2024 Issue

Here’s an Interesting Way to Partner With a Nearby Restaurant to Share Customers

PHOTO: ISTOCKPHOTO

Is there a popular restaurant in your strip mall? Encourage those waiting patrons to come in to browse or just to be entertained. That’s what Gangsta Dog, an independent pet store in Norfolk, VA, does, inviting lined-up diners to stop in and play a game — guess the identity of dogs painted as celebrities that hang on a wall — to win prizes and discounts. The diners are only a buzzer’s alert away from their meal, and they could enter the store knowing they can make a quick escape if it’s not their cup of tea. “The restaurants love it, the customers love it, and we build a reputation of great customer service through it all,” owner Gary Hughes told INSTORE’s sister magazine PETS+.

Related Topics: Featured jewelry stores in Virginia

INSTORE Staff

Since launching in 2002, INSTORE has won 89 international journalism awards for its publication and website. Contact INSTORE's editors at editor@instoremag.com.

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