Connect with us

Headlines

Here’s How Blue Nile Plans to Stop Sliding Sales

mm

Published

on

Two factors are working against the online retailer at the moment.

Blue Nile announced that total fourth quarter sales fell 4.8 percent from the previous year due to “continued weakness in high-ticket purchases and foreign currencies,” according to Rapaport. The article says that CEO Harvey Kanter’s plan to reverse course is to “push harder on elements that are working” such as engagement rings and a promising Webroom concept. The bright side, however, is that profit for the quarter increased by 4.3 percent thanks to cost-cutting measures, with Kanter reporting an eight-year high in earnings per share.

Read more at Rapaport

Advertisement

SPONSORED VIDEO

Maximize Every Sale with Wilkerson

When it’s time to run a sale, whether it’s a retirement, going-out-of-business, anniversary or “we’ve got too much merchandise” sale, let Wilkerson handle the details. The Diamond Galleria did just that when they selected Wilkerson to run its liquidation sale. According to Sharon, their CPA, it was the right choice. “We could have done a going-out-of-business sale ourselves and done 30 to 40 percent of what we actually sold with Wilkerson involved,” she says. Seeing the strategies that Wilkerson puts in place for every sale was something that convinced her they had made the right move. “I would highly recommend Wilkerson to anyone considering this type of sale.”

Promoted Headlines

Most Popular