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Here’s One Thing a Great Boss is Never Afraid to Say

Step up and take the blame for that big mistake.

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Here’s One Thing a Great Boss is Never Afraid to Say

SOMETHING GOES WRONG – e.g. a big deadline, or sales target, is missed. Barring a (very) obvious culprit, the great boss is the first to step up to the plate and say:

“OOPS, I BLEW IT!”

Why? To keep things positive, and to move on. The great boss is also the first person to give credit to others when a big project is accomplished successfully.

Source: Jeffrey Fox Author, How To Become a Great Boss


An employee comes to you for advice on an issue. Don’t simply solve his problem using your experience and knowledge. Instead, say:

“I DON’T KNOW. WHAT DO YOU THINK?”

Why? This answer doesn’t show weakness or ignorance. All it shows is your eagerness for your employees to think on their own.

Source: Jeffrey Fox Author, How To Become a Great Boss

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Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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