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Holiday Readiness, Lab-Grown Pricing and More of Your Letters

One reader says dealers need to chill out.

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Holiday Readiness, Lab-Grown Pricing and More of Your Letters

Are You Ready For The Holidays?

  • Been ready. Need to salvage the year. Too much good merch sitting around. Need to close everybody. — Rick Nichols, Nassau Jewelry, Fernandina Beach, FL
  • Hoping for a real Christmas. The past years have been way more independent purchasing, with less intense holiday shopping. — Kelli Reinbold, Vernon Jewelers, Salina, KS
  • More than ever, we must be mindful of overbuying. It’s a very good idea to work out special memos with existing vendors, or at least very liberal stock balancing not necessarily tied to additional purchases. Small brick-and-mortar stores that pay their bills are in demand! — J. Dennis Petimezas, Watchmakers Diamonds & Jewelry, Johnstown, PA
  • 52nd Christmas in the trade. If I’m not ready now, I never will be. — Ira Kramer, The Diamond Exchange Of Maryland, Rockville, MD
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Time for an Adjustment

  • Can’t wait for lab-grown diamond prices to fall down to lab ruby, sapphire and emerald prices so we can stop the charade of having to explain the difference to consumers and why they are paying so much for a lab-grown diamond now. — Robert Borneman, Diamond Jewelers, Centereach, NY

Politics Shmolitics

  • Stop obsessing over politics and focus on our businesses. We can’t use the political climate as excuses for our shortcomings. In any time, some stores are thriving and others are dying. We control our own destinies. — Robert Mullen, Mullen Bros. Jewelers, Swanswa, MA

Break from the Norm

  • I always look forward to each month’s magazine. It’s a nice break from the store and news. Thanks, INSTORE! Tommy Thobe, The Village Gem, Perry Hall, MD

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

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SPONSORED VIDEO

Wilkerson Testimonials | Sollberger’s

Going Out of Business Is an Emotional Journey. Wilkerson Is There to Make It Easier.

Jaki Cowan, the owner of Sollberger’s in Ridgeland, MS, decided the time was right to close up shop. The experience, she says, was like going into the great unknown. There were so many questions about the way to handle the store’s going-out-of-business sale. Luckily for Cowan, Wilkerson made the transition easier and managed everything, from marketing to markdowns.

“They think of everything that you don’t have the time to think of,” she says of the Wilkerson team that was assigned to manage the sale. And it was a total success, with financial goals met by Christmas with another sale month left to go.

Wilkerson even had a plan to manage things while Covid-19 restrictions were still in place. This included limiting the number of shoppers, masking and taking temperatures upon entrance. “We did everything we could to make the staff and public feel as safe as possible.”

Does she recommend Wilkerson to other retailers thinking of retiring, liquidating or selling excess merchandise? Absolutely. “If you are considering going out of business, it’s obviously an emotional journey. But truly rest assured that you’re in good hands with Wilkerson.”

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