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Hot Jewelry Sellers: May 2016

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Hot Jewelry Sellers: May 2016
Family Life Circles necklace in sterling silver and 18K gold vermeil from Kathy Kamei’s Relationship collection. MSRP: $270 kathykamei.com
Top-Selling Jewelry Brands in March

Pandora (13), Hearts On Fire (7), Gabriel & Co. (6), Citizen (4), Roberto Coin (4), Freida Rothman (3), Lafonn (3), Lashbrook (3), Quality Gold (3), Rolex (3), Royal Chain (3), Simply, Diamonds (3), Victor Corp. (3), Benchmark (2), Cargo Hold (2), Elisa Ilana (2), Endless Jewelry (2), Frederic Duclos (2), Frederick Goldman (2), GemsOne (2), John Hardy (2), Kameleon (2), Kim, International (2), Mariana (3), Mark Schneider Designs (2), Parade Design (2), Simon G (2), Stuller (2), TAG Heuer (2), Waxing Poetic (2)

* Brands mentioned by at least two of 134 Brain Squad members when asked what they would be reordering in April.

Kathy Kamei is a Wonderful Bridge Line That We Reorder a Few times a Year. — Andrea Riso, Talisman Collection, El Dorado Hills, CA

  • Obaku watches are new for us. Quick turns! — Don Elliott, Elliott Jewelers, Richmond, VA
  • Ancora Designs. Best quality, excellent designs that can be altered. And great customer service. Vendor of the year for my business. — Elizabeth Breon, Coast Jewelers, Florence, OR
  • Diamond jackets from IDD and Victor Corp! — Emily Clark, Spath Jewelers, Bartow, FL
  • Colore | SG and Valina. It was a Simon Golub month for us. In normally one of the slowest months of the year, people were suddenly coming out for bold colored stones and remounts and engagements!   — Casey Gallant, Stephen Gallant Jewelers, Orleans, MA
  • Stackable Expressions by Quality Gold are still doing great! Tons of options with great price points. I don’t see the “stack” trend ending anytime soon! — Traci Hill, Got Rocks, Harrisonburg, VA
  • Loving our new indestructible tantalum wedding bands for the men from Benchmark Rings— Mary Jo Chanski, Hannoush Jewelers, Burlington, VT
  • Kim International righthand rings, necklaces and Simon Sebbag silver designs. — Cindy Smith, Smith and Smith Jewelers, Marianna, FL
  • We sold awesome and unique colored gemstone pendants and earrings, and diamonds in stack rings, stud earrings and solitaire pendants. — Annette Kinzie, Leonard Jewelry, Stillwater, OK
  • We did well with Carlo Biagi coin jewelry. — John Przeclawski, Jewelry Plus, Winter Park, FL
  • Freida Rothman was a huge hit. We doubled our order from February to now. — Karen Hollis, K. Hollis Jewelers, Batavia, IL
  • Always Artistry Ltd. and custom.  — Marta Jones-Couch, Elements Ltd., Des Moines, IA
  • We completed 35 custom jobs in March. I think we’ll be reordering casting grain! — Jennifer Farnes, Revolution Jewelry Works, Colorado Springs, CO
  • Lots of Roberto Coin’s Pois Mois collection, and it was a strong month for wedding bands, both his and hers. — Steven B. Goldfarb, Alvin Goldfarb Jeweler, Bellevue, WA
  • We did really well with silver fashion and did a promotional event through March Madness that went well for add-on sales.  — Alisha Moore, Toner Jewelers, Overland Park, KS
  • Spring weddings are bringing in the traffic for diamond wedding bands from Gabriel & Co. and the men love the options of Lashbrook Designs’ bands.They are not your grandfather’s wedding band. — Scott Kelly, Jems Jewels & Gold, North Wales, PA
  • We have sold so many pearshape gems for engagement rings. The gems include sapphire, tourmaline, andalusite and rustic diamonds. — Theresa Namie, Stephen Vincent Design, Minneapolis, MN
  • We sold self-indulgences! That is the only trend I can determine. — Stephen Wardle, Forest Beach Design, Chatham, MA

What’s the Brain Squad?

If you’re the owner or top manager of a U.S. jewelry store, you’re invited to join the INSTORE Brain Squad. By taking one five-minute quiz a month, you can get a free t-shirt, be featured prominently in this magazine, and make your voice heard on key issues affecting the jewelry industry. Good deal, right? Sign up here.

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He Doubled His Sales Goals with Wilkerson

John Matthews, owner of John Michael Matthews Fine Jewelry in Vero Beach, Florida, is a planner. As an IJO member jeweler, he knew he needed an exit strategy if he ever wanted to g the kind of retirement he deserved. He asked around and the answers all seemed to point to one solution: Wilkerson. He talked to Rick Hayes, Wilkerson president, and took his time before making a final decision. He’d heard Wilkerson knew their way around a going out of business sale. But, he says, “he didn’t realize how good it was going to be.” Sales goals were “ambitious,” but even Matthews was pleasantly surprised. “It looks like we’re going to double that.”

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