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Hot Sellers: December 2009

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INSTORE’s monthly round-up of hot products and sales trends in America’s jewelry stores.

Hot Sellers: December 2009

[h3]Hot Brands[/h3]

Jewelry brands mentioned by more than one of the 159 survey participants who responded when we asked what they’d be reordering in

Pandora (27)
Hot Diamonds (6)
Chamilia (5)
Rembrandt (5)
Elle (4)
Heart On Fire (4)
Rebecca (4)
Rolex (4)
Simon Golub (4)
Trollbeads (4)
Imperial (3)
Gabriel & Co. (3)
Galatea (3)
David Yurman (2)
Ed Levin (2)
Everlon (2)
Fossil (2)
Honora (2)
John Hardy (2)
Lestage (2)
Sarah Graham (2)
Sarah’s Hope (2)
Seiko (2)
Simon G. (2)
Strellman (2)
Tacori (2)
Tag Heuer (2)

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[h3]Hot Sellers [/h3]

We are stocking up on Lestage’s Convertible Collection, particularly the holiday-themed clasps. The polar bear is adorable! — Casey Gallant; Stephen Gallant Jewelers, Orleans, MA

Everlon has started to sell well since we received it. — Debbie Greene; Helm’s Jewelry, Columbia, TN

Artisan jewelry is doing well for us. We purchased some beautiful things in Tucson, and they sold well, so we are contacting the sellers to purchase more one-of-a-kind type pieces. — Patty Gallun Hansen; Dorothy Gallun Fine Jewelry, Cedarburg, WI

Gold. Hard to believe, but with gold prices as high as they are, people seem to have a new appreciation for its perceived value. — Anthony Mohr; Anthony M’s Visions in Gold, Wheat Ridge

We have had an uptick in Sarah Graham sales. People love the black from the oxidized steel.  — Colby Homec; Homec Jewelers, La Quinta, CA

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Canadian diamond engagement rings are very strong. — John Zeke; Zeke’s Jewellers, Brandon, MB, Canada

Ed Levin Jewelry. It’s hand-crafted with great, timeless designs. — Angela Doering; JC?Jewelers, Jackson, WY

This season’s must-have is our bread-and-butter line from Empire Corporation. We really are excited about our Spark platinum engagements and Adwar’s stacker bands. — Denise Oros; Linnea Jewelers, La Grange, IL

Scott Kay men’s sterling is new for us and makes me smile! I never thought I could sell men’s fashion bracelets. — Peter Manka Jr.; Ben Garelick Jewelers, Williamsville, NY

Gabriel & Co. is hot. Big looks, chunky rings and strands of gold with stones. — Barbara Oliver; Barbara L. Oliver & Co., Williamsville, NY

[span class=note]This story is from the December 2009 edition of INSTORE[/span]

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SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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Most Popular

Hot Sellers

Hot Sellers: December 2009

Published

on

INSTORE’s monthly round-up of hot products and sales trends in America’s jewelry stores.

Hot Sellers: December 2009

[h3]Hot Brands[/h3]

Jewelry brands mentioned by more than one of the 159 survey participants who responded when we asked what they’d be reordering in

Advertisement

Pandora (27)
Hot Diamonds (6)
Chamilia (5)
Rembrandt (5)
Elle (4)
Heart On Fire (4)
Rebecca (4)
Rolex (4)
Simon Golub (4)
Trollbeads (4)
Imperial (3)
Gabriel & Co. (3)
Galatea (3)
David Yurman (2)
Ed Levin (2)
Everlon (2)
Fossil (2)
Honora (2)
John Hardy (2)
Lestage (2)
Sarah Graham (2)
Sarah’s Hope (2)
Seiko (2)
Simon G. (2)
Strellman (2)
Tacori (2)
Tag Heuer (2)

[h3]Hot Sellers [/h3]

We are stocking up on Lestage’s Convertible Collection, particularly the holiday-themed clasps. The polar bear is adorable! — Casey Gallant; Stephen Gallant Jewelers, Orleans, MA

Everlon has started to sell well since we received it. — Debbie Greene; Helm’s Jewelry, Columbia, TN

Artisan jewelry is doing well for us. We purchased some beautiful things in Tucson, and they sold well, so we are contacting the sellers to purchase more one-of-a-kind type pieces. — Patty Gallun Hansen; Dorothy Gallun Fine Jewelry, Cedarburg, WI

Gold. Hard to believe, but with gold prices as high as they are, people seem to have a new appreciation for its perceived value. — Anthony Mohr; Anthony M’s Visions in Gold, Wheat Ridge

Advertisement

We have had an uptick in Sarah Graham sales. People love the black from the oxidized steel.  — Colby Homec; Homec Jewelers, La Quinta, CA

Canadian diamond engagement rings are very strong. — John Zeke; Zeke’s Jewellers, Brandon, MB, Canada

Ed Levin Jewelry. It’s hand-crafted with great, timeless designs. — Angela Doering; JC?Jewelers, Jackson, WY

This season’s must-have is our bread-and-butter line from Empire Corporation. We really are excited about our Spark platinum engagements and Adwar’s stacker bands. — Denise Oros; Linnea Jewelers, La Grange, IL

Scott Kay men’s sterling is new for us and makes me smile! I never thought I could sell men’s fashion bracelets. — Peter Manka Jr.; Ben Garelick Jewelers, Williamsville, NY

Gabriel & Co. is hot. Big looks, chunky rings and strands of gold with stones. — Barbara Oliver; Barbara L. Oliver & Co., Williamsville, NY

Advertisement

[span class=note]This story is from the December 2009 edition of INSTORE[/span]

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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