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Hot Sellers

Hot Sellers: July 2011



INSTORE’s monthly round-up of what’s selling.

[componentheading]Hot Brands [/componentheading]

*Four-sided 7 mm titanium men’s band from Benchmark.

Benchmark bands seem to be the groom’s choice for the wedding season.— Scott Kelly; Jems Jewels & Gold, North Wales, PA

We had a nice May, with strong Mother’s Day sales from Simon G., Hearts On Fire and our own brand of diamond studs. — Peter Manka Jr.; Ben Garelick Jewelers, Williamsville, NY


High-end silver was a winner: David Yurman and John Hardy. Also, Tag Heuer sold like crazy the past few months. — Patrick McGlone; Jewels, St. Thomas, US VI

Lovelinks, Zable Beads, Silverado — anything under $200. — Annette Evans; RD Allen Freeport Jewelers, Freeport, ME

Reactor watches are doing great in an otherwise crappy watch market. — Tom R. Nelson; Nelson Jewelry, Spencer, IA

Seiko watches. We sold a dozen of the same model gents sports. — Ken Hanchey; Hanchey Jewelers, Charleston, SC

Colored stones. Sapphires especially. Thank you, Princess Diana! — Lynn Welhauser; Gordon’s Jewelers, Orlando, FL


Our top seller was our custom designs in 18K, 22K and TruPD. This palladium alloy has been a lifesaver with the high cost of platinum. — Francis Lynch; The Jeweler Studio; Mount Dora, FL

Larger diamond studs and Stuller’s Posh Mommy. — Scott Lescourt; Scottsdale Fine Jewelers, Scottsdale, AZ

Galatea has been a very good seller this spring. — Matthew Pav; Pav & Broome Jewelers, Gulfport, MS

Southern Gates (from the cargo hold) flew out the door for Mother’s Day. We can hardly keep it in stock! — Colby Kicia; Buddy’s Jewelry, Fuquay-Varina, NC

We just started carrying CrownRing’s tungsten line. The first week it was out, we sold three designs. That gets my attention. — Kari Bottenberg-Akers; Akers Diamond Galleria, Topeka, KS

Gabriel & Co. seems to provide lots of nice jewelry, great service and many price points. — Alex Weil; Martin’s Jewelry, Manhattan Beach, CA


[span class=note]This story is from the July 2011 edition of INSTORE[/span]



Wilkerson Testimonials

Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

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