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Hot Sellers: March 2010

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INSTORE’s monthly round-up of what’s selling.

[componentheading]Hot Brands [/componentheading]

Top-selling jewelry brands for January*

[h4]Pandora (28), Trollbeads (7), Chamilia (7), Everlon (3), Gabriel & Co. (3), Hot Diamonds (3), Tacori (3), Alwand Vahan (2), Citizen (2), Elle (2), Ivan Alan Jewels (2), John Hardy (2), LeStage (2), Rolex (2), SteelX (2), Zable Beads (2) [/h4]

*Jewelry brands mentioned by more than one of the 138 Brain Squad members who responded when we asked what they’d be reordering in February.

[componentheading]Hot Sellers [/componentheading]

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[h3]Any jewelry that can be monogrammed is still a hot seller for us. — Berley Linder; Evelyn’s Jewelry & Gift Shop, Barnwell, SC [/h3]

Hot Sellers: March 2010

Ear cuff sales have been off the charts recently. Don’t know why, but I like it! Not everyone carries them, so I’ve been able to grab lots of new customers via Google searches!  — Janne Etz; Contemporary Concepts, Cocoa, FL

Royal Chain — the beads, and they have a great price-point market with their silver fashion and gold accent line. — Brian Rouse; Bay Area Diamond Co., Green Bay, WI

Tacori is first in bridal and Pandora is still selling well. — John Turrentine; Thomas S. Fox Diamond Jewelers, Grand Rapids, MI

Rainbow sapphires from Michael Couch — a vendor we discovered at The INSTORE Show! — Loann Stokes; Stokes Jewelry Services, Stillwater, MN

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I doubled my Thomas Sabo sales in December and reordered weekly. We order Stuller and SteelX every week to 10 days pretty much all year long. — Lisa Corbin; Tompkins Jewellers, Lethbridge, AB
Mark Schneider is still selling very strong. True Romance and Rego are right behind. — Chuck Kuba; Iowa Diamond, Des Moines, IA

Luminox watches have been bringing in all new traffic.  — Scott Kelly; Jems Jewels & Gold, North Wales, PA

We found fabulous designs from Interings and Elma Gil at the IJO conference last summer and are excited about them. — Julie O’Brien; Les Olson Jewelers, Palm Harbor, FL

Our best sellers by far are Empire Gems’ colored stone lines and Levy Corporation’s engagement rings. — Denise Oros; Linnea Jewelers, La Grange, IL

Price point and silver jewelry (John Hardy) are strong. — Jeff Fox; Barnes Jewelry, Amarillo, TX

The Diamond Occasion Necklace by Ivan Alan. — Karla Doolittle; Mark Jewellers, La Crosse, WI

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[span class=note]This story is from the March 2010 edition of INSTORE[/span]

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SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular

Hot Sellers

Hot Sellers: March 2010

Published

on

INSTORE’s monthly round-up of what’s selling.

[componentheading]Hot Brands [/componentheading]

Top-selling jewelry brands for January*

[h4]Pandora (28), Trollbeads (7), Chamilia (7), Everlon (3), Gabriel & Co. (3), Hot Diamonds (3), Tacori (3), Alwand Vahan (2), Citizen (2), Elle (2), Ivan Alan Jewels (2), John Hardy (2), LeStage (2), Rolex (2), SteelX (2), Zable Beads (2) [/h4]

*Jewelry brands mentioned by more than one of the 138 Brain Squad members who responded when we asked what they’d be reordering in February.

Advertisement

[componentheading]Hot Sellers [/componentheading]

[h3]Any jewelry that can be monogrammed is still a hot seller for us. — Berley Linder; Evelyn’s Jewelry & Gift Shop, Barnwell, SC [/h3]

Hot Sellers: March 2010

Ear cuff sales have been off the charts recently. Don’t know why, but I like it! Not everyone carries them, so I’ve been able to grab lots of new customers via Google searches!  — Janne Etz; Contemporary Concepts, Cocoa, FL

Royal Chain — the beads, and they have a great price-point market with their silver fashion and gold accent line. — Brian Rouse; Bay Area Diamond Co., Green Bay, WI

Tacori is first in bridal and Pandora is still selling well. — John Turrentine; Thomas S. Fox Diamond Jewelers, Grand Rapids, MI

Advertisement

Rainbow sapphires from Michael Couch — a vendor we discovered at The INSTORE Show! — Loann Stokes; Stokes Jewelry Services, Stillwater, MN

I doubled my Thomas Sabo sales in December and reordered weekly. We order Stuller and SteelX every week to 10 days pretty much all year long. — Lisa Corbin; Tompkins Jewellers, Lethbridge, AB
Mark Schneider is still selling very strong. True Romance and Rego are right behind. — Chuck Kuba; Iowa Diamond, Des Moines, IA

Luminox watches have been bringing in all new traffic.  — Scott Kelly; Jems Jewels & Gold, North Wales, PA

We found fabulous designs from Interings and Elma Gil at the IJO conference last summer and are excited about them. — Julie O’Brien; Les Olson Jewelers, Palm Harbor, FL

Our best sellers by far are Empire Gems’ colored stone lines and Levy Corporation’s engagement rings. — Denise Oros; Linnea Jewelers, La Grange, IL

Price point and silver jewelry (John Hardy) are strong. — Jeff Fox; Barnes Jewelry, Amarillo, TX

Advertisement

The Diamond Occasion Necklace by Ivan Alan. — Karla Doolittle; Mark Jewellers, La Crosse, WI

[span class=note]This story is from the March 2010 edition of INSTORE[/span]

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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