Connect with us

Hot Sellers

Hot Sellers: March 2010



INSTORE’s monthly round-up of what’s selling.

[componentheading]Hot Brands [/componentheading]

Top-selling jewelry brands for January*

[h4]Pandora (28), Trollbeads (7), Chamilia (7), Everlon (3), Gabriel & Co. (3), Hot Diamonds (3), Tacori (3), Alwand Vahan (2), Citizen (2), Elle (2), Ivan Alan Jewels (2), John Hardy (2), LeStage (2), Rolex (2), SteelX (2), Zable Beads (2) [/h4]

*Jewelry brands mentioned by more than one of the 138 Brain Squad members who responded when we asked what they’d be reordering in February.

[componentheading]Hot Sellers [/componentheading]


[h3]Any jewelry that can be monogrammed is still a hot seller for us. — Berley Linder; Evelyn’s Jewelry & Gift Shop, Barnwell, SC [/h3]

Ear cuff sales have been off the charts recently. Don’t know why, but I like it! Not everyone carries them, so I’ve been able to grab lots of new customers via Google searches!  — Janne Etz; Contemporary Concepts, Cocoa, FL

Royal Chain — the beads, and they have a great price-point market with their silver fashion and gold accent line. — Brian Rouse; Bay Area Diamond Co., Green Bay, WI

Tacori is first in bridal and Pandora is still selling well. — John Turrentine; Thomas S. Fox Diamond Jewelers, Grand Rapids, MI

Rainbow sapphires from Michael Couch — a vendor we discovered at The INSTORE Show! — Loann Stokes; Stokes Jewelry Services, Stillwater, MN


I doubled my Thomas Sabo sales in December and reordered weekly. We order Stuller and SteelX every week to 10 days pretty much all year long. — Lisa Corbin; Tompkins Jewellers, Lethbridge, AB
Mark Schneider is still selling very strong. True Romance and Rego are right behind. — Chuck Kuba; Iowa Diamond, Des Moines, IA

Luminox watches have been bringing in all new traffic.  — Scott Kelly; Jems Jewels & Gold, North Wales, PA

We found fabulous designs from Interings and Elma Gil at the IJO conference last summer and are excited about them. — Julie O’Brien; Les Olson Jewelers, Palm Harbor, FL

Our best sellers by far are Empire Gems’ colored stone lines and Levy Corporation’s engagement rings. — Denise Oros; Linnea Jewelers, La Grange, IL

Price point and silver jewelry (John Hardy) are strong. — Jeff Fox; Barnes Jewelry, Amarillo, TX

The Diamond Occasion Necklace by Ivan Alan. — Karla Doolittle; Mark Jewellers, La Crosse, WI


[span class=note]This story is from the March 2010 edition of INSTORE[/span]



Wilkerson Testimonials

Wilkerson Helped This Jeweler to Navigate His Retirement Sale Despite a Pandemic

Hosting a going-out-of-business sale when the coronavirus pandemic hit wasn’t a part of Bob Smith’s game plan for his retirement. Smith, the owner of E.M. Smith Jewelers in Chillicothe, Ohio, says the governor closed the state mid-way through. But Smith chose Wilkerson, and Wilkerson handled it like a champ, says Smith. And when it was time for the state to reopen, the sale continued like nothing had ever happened. “I’d recommend Wilkerson,” he says. “They do business the way we do business.”

Promoted Headlines

Most Popular