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How Do We Do It?

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Wow the days are already rolling one into another and it’s only December 2. A late night dinner with a vendor, then up early the next day to exercise and right back to work.

Today we are busy, sales are good, and the energy is strong. Then suddenly the rhythm of our busy day is shattered by tragic news. A family member of a Tappers associate has died. Nothing else puts life immediately into perspective as quickly as the sadness and grief of the loss of a young life.

How do we do it? Gracefully shifting from passionate and upbeat singing the praises of the beautiful gems and jewels that we work with, to understanding and sensitive, knowing that the truly rich person is the one that knows the importance of what he or she has, family, friends and the community that we live in.

I think as a retailers we are called on to be professional and serve our customers on many different levels. Learning to be a good listener so we can be aware of the concerns and needs of our external customer is an important and valuable skill. Yet we also need to be sensitive to our internal customers, listening to our own voices, learning to understand and respect the needs of ourselves and our co-workers. This will determine how well we are able to manage and exceed the expectations of our external customers.

As I prepare for tomorrow I know that I will be called on to react and respond to the unique individuals and challenging situations that pass through our doors and into my life each day. I hope today is a better day then yesterday, yet not as great as tomorrow!

A positive attitude brings positive results.

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More tomorrow,

Steven

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SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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How Do We Do It?

mm

Published

on

Wow the days are already rolling one into another and it’s only December 2. A late night dinner with a vendor, then up early the next day to exercise and right back to work.

Today we are busy, sales are good, and the energy is strong. Then suddenly the rhythm of our busy day is shattered by tragic news. A family member of a Tappers associate has died. Nothing else puts life immediately into perspective as quickly as the sadness and grief of the loss of a young life.

How do we do it? Gracefully shifting from passionate and upbeat singing the praises of the beautiful gems and jewels that we work with, to understanding and sensitive, knowing that the truly rich person is the one that knows the importance of what he or she has, family, friends and the community that we live in.

I think as a retailers we are called on to be professional and serve our customers on many different levels. Learning to be a good listener so we can be aware of the concerns and needs of our external customer is an important and valuable skill. Yet we also need to be sensitive to our internal customers, listening to our own voices, learning to understand and respect the needs of ourselves and our co-workers. This will determine how well we are able to manage and exceed the expectations of our external customers.

As I prepare for tomorrow I know that I will be called on to react and respond to the unique individuals and challenging situations that pass through our doors and into my life each day. I hope today is a better day then yesterday, yet not as great as tomorrow!

Advertisement

A positive attitude brings positive results.

More tomorrow,

Steven

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular