Gem Quiz

I Am a God, a Red Glowering Presence in the Sky … Just Not All That Precious

I’m usually found in a charcoal gray in jewelry.

Published

3 years ago

August 12, 2021

INSTORE Staff

I Am a God, a Red Glowering Presence in the Sky … Just Not All That Precious

MY NAME COMES from the original Greek word for blood due to my often reddish color. The Greeks associated me with Ares, the god of war, and when the Romans adopted this god they gave it a new name — Mars. Little did they know that it was me, in my reddish powdered form that gave that planet its rusty looking color. When it comes to jewelry, it is usually in a charcoal gray that I am used — I can give the appearance of titanium, black pearls or even black diamonds. However, it must be said I am neither rare nor expensive. The first humans who get to Mars are unlikely to bring pocketfuls of me back to Earth.

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After almost 60 years in business, Breakiron Jewelers in Erie, Pennsylvania, was closing its doors. And the store’s owner, Linda Breakiron, was ready for it. She had run the store as its sole owner since the beginning of the millennium and was looking forward to a change. Of course, she called Wilkerson. Breakiron talked to other jewelers who had used Wilkerson and was satisfied with their response. “They always had positive feedback,” she recalls. With the sales, marketing and even additional inventory that Wilkerson provided, Breakiron insists she could never have accomplished her going-out-of-business sale without Wilkerson’s help. She’s now ready for the journey ahead, but looking back, she’d be sure to recommend Wilkerson. “They just made the whole process very seamless.”