Connect with us

Gem Quiz

I Am a God, a Red Glowering Presence in the Sky … Just Not All That Precious

I’m usually found in a charcoal gray in jewelry.

mm

Published

on

I Am a God, a Red Glowering Presence in the Sky … Just Not All That Precious

MY NAME COMES from the original Greek word for blood due to my often reddish color. The Greeks associated me with Ares, the god of war, and when the Romans adopted this god they gave it a new name — Mars. Little did they know that it was me, in my reddish powdered form that gave that planet its rusty looking color. When it comes to jewelry, it is usually in a charcoal gray that I am used — I can give the appearance of titanium, black pearls or even black diamonds. However, it must be said I am neither rare nor expensive. The first humans who get to Mars are unlikely to bring pocketfuls of me back to Earth.

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at editor@instoremag.com.

Advertisement

SPONSORED VIDEO

When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

Promoted Headlines

Most Popular