Press Releases

Imagem Launches Innovative New Color Grading Device for Diamonds

It weighs only half a pound and is about the size of a weighing scale.

Published

5 years ago

April 18, 2019

INSTORE Staff

Imagem Launches Innovative New Color Grading Device for Diamonds

(PRESS RELEASE) ARDMORE, PA — ImaGem Inc. has just launched Varna-D, an innovative new portable device for color grading polished diamonds. Weighing only half a pound and about the size of a weighing scale, Varna-D packs a punch with grading loose diamonds quickly and reliably.

Businesses need reliable and objective color grading for correct buying and selling decisions. Varna-D is for any member of the diamond trade that requires accurate and repeatable grading of loose diamonds, including manufacturers, wholesalers, gem labs, retailers and pawn brokers.

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Varna-D uses revolutionary technology by ImaGem Inc. For the first time, a color grading technology has been developed and successfully tested to color grade diamonds of various sizes, shapes, fluorescence, zoning and secondary hues. To the best of our knowledge, this has never been accomplished successfully by any device introduced in the market.

The device can be calibrated on site using a set of master stones.

Varna-D is configured for diamonds ranging in size from 0.25 ct to 5 cts. The color range covers DL colors. Round, Oval, Cushion, Emerald and other shapes can be easily graded with this device.

The device comes with a rechargeable battery which lasts for 5+ hours.

To use Varna-D, a loose diamond is placed table side down at the center of the machine with a centering tool. As soon as the lid is closed, the device starts to take readings and within a few seconds, displays a color grade and a range on the GIA scale. It is that easy to use!

Varna-D is priced attractively and is available for sale worldwide. For further information about Varna-D and to place an order, contact us at info@imageminc.com or call +1.215.477.9920 or +1.610.742.9130.

When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”