Press Releases

Imagine Bridal Introduces Two Innovative Offerings

Published

6 years ago

May 4, 2018

INSTORE Staff

(PRESS RELEASE) GREAT NECK, NY — Imagine Bridal, one of the nation’s sought-after bridal jewelry brands, is introducing two exciting new collections at Luxury by JCK in Las Vegas.

The Complete Engagement Ring Collection will feature round, oval and pear shape center diamonds ranging from ¼ ctw – ½ ctw. They will be offered in Imagine’s current 20 best-selling engagement rings. Imagine Bridal will be featuring this new line exclusively as complete rings starting at $1,700 MSRP.

In addition to the Complete Engagement Ring Collection, Imagine Bridal is also premiering Imagination, a Hybrid Silver CZ Sample Program. This new program will provide 60 styles in Silver with CZs to retailers to display in Imagine Bridal Displays. Each ring can be ordered in 14K, 18K or Platinum on their simple to use B2B web ordering platform.

Both collections underscore the brand’s focus on providing retailers with a broad range of affordable and appealing bridal product. “We know how important the bridal category is in the jewelry retail landscape. Consumers are demanding exceptional products in both design and price. We’re constantly looking for ways we can help our retail partner achieve a higher turn on their bridal inventory. We believe both of these new collections will help close more engagement ring and anniversary band sales,’’ explains Brian Hakimian, President of Imagine Bridal.

Both Collections will be launching at Luxury by JCK at Salon LUX-117. For more information contact Simon Hakimian at simon@imaginedesigns.com.

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”