Connect with us

Headlines

In Australia, Custom Jewelers Turn to 3D Printing

Published

on

Technology enables fast prototyping.

Australian jewelers are using 3D printing to serve high-income customers, according to news outlet Yahoo7. The article, which cites industry analyst IBISWorld, says jewelers that provide custom-made pieces are in great demand among high-income earners, and 3D printing technology lets them make custom prototypes quickly. Australian jewelers are increasingly looking to high-margin products like custom jewelry as low-cost manufacturers in Asia put price pressure on mass-produced products.

Read more at Yahoo7

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular