Connect with us

Products

In Bridal Dress, the Old Rules No Longer Apply

mm

Published

on

In Bridal Dress, the Old Rules No Longer Apply

Oscar de la Renta spring 2018 bridal runway show. PHOTO COURTESY OF REX/SHUTTERSTOCK

When we talk about non-traditional being the new norm for weddings, we weren’t exactly thinking white denim and all styles of pants as viable alternatives to gowns. But on the spring 2018 bridal runways, Oscar de la Renta and independent talents showed these casual variations, along with their more serious floor-length lace and beaded numbers. This informal approach to bridal calls for more alternative options in all forms of wedding jewelry. 

In Bridal Dress, the Old Rules No Longer Apply

Julie Lamb

18K white gold and diamond effortless teardrop cuff.

$10,500

Advertisement

julielamb.com

Shay Taken necklace

Shay

18K white gold and diamond Taken necklace.

$3,360

shayfinejewelry.com

Just Jules

14K art deco slim rings.

Advertisement

$2,255 (diamond), $1,650 (emerald)

justjules.com

This article originally appeared in the September 2017 edition of INSTORE.

Beth Bernstein is a published author of three books and jewelry and fashion expert with 18+ years experience. A broad knowledge of the history of jewelry and fashion coupled with a background in "the story", writing, trends, design concepts has earned Beth a proven track record.

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

Promoted Headlines

Advertisement

Advertisement

Advertisement

Subscribe


BULLETINS

INSTORE helps you become a better jeweler
with the biggest daily news headlines and useful tips.
(Mailed 5x per week.)

Latest Comments

Most Popular