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Industry Expert, Lake Giles, Joins Forces with Bottom Line Marketing

Lake will join the family as an account and project manager.




(PRESS RELEASE) DENVER, CO — Lake Giles, a highly respected professional in the jewelry industry, has formally accepted a new position with Bottom Line Marketing, a family owned and operated agency that specializes in jewelry advertising. Lake will join the family as an account and project manager and brings a new level of expertise to the web management and development side of the business, an area that has become a top priority with such incredible growth in digital advertising and e-commerce.

Having worked with hundreds of retailers and manufacturers in the industry over the past eight years, Lake has developed a unique ability to guide clients through all the nuances of web development and management, digital marketing and general business consulting. If you have been active in the industry throughout the past decade, I am sure you have heard, “Just call Lake,” more than once. He is very excited about his new position, as it will allow him to offer an expansive set of services to his clients and put his MBA in Marketing to work.

From day one, Lake immediately made an impression on Bottom Line Marketing sisters, Jackie Brooks and Kendall Kennedy. Jackie couldn’t wait to share the news with her team and clients, saying, “At Bottom Line, we are all about relationships and dedication to our family. Our motto and guiding philosophy has always been to work with the kind of people that we would invite into our homes for dinner. Without that level of care and dedication, we wouldn’t be where we are today. Lake has had a plate set and ready at our table since the first time we met him. We couldn’t be more excited to announce his new position with us, and can’t wait to show our clients what he brings to the table.”

If you will be attending JCK Las Vegas this year, stop by Booth # 15046 to learn more about how Bottom Line Marketing and Lake Giles can make an impact on your business and bottom line.

Bottom Line Marketing is a full service advertising agency, located in Denver, CO and West Palm Beach, FL, with over twenty years of experience in the retail and wholesale jewelry industry. From media buying to custom branding campaigns, digital to traditional advertising, print to social media, video to radio production and everything in between, they are truly a one-stop-shop for all marketing needs.

To contact Bottom Line Marketing directly visit


To contact Lake directly email: [email protected] or call 303-658-0019.



Thinking of Liquidating? Think: Wilkerson

When Peter Reines, owner of Reines Jewelers in Charlottesville, VA, decided it was time to turn over the “reins” of his 45-year-old business to Jessica and Kevin Rogers, he chose Wilkerson to run his liquidation sale. It was, he says, the best way to maximize the return on his decades-long investment in fine jewelry. Now, with new owners at the helm, Reines can relax knowing that the sale was a success, and his new life is financially secure. And he’s glad he partnered with Wilkerson for this once-in-a-lifetime opportunity. “There’s just no way one person or company could run a sale the way we did,” he says.

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