Press Releases

INOX Jewelry Microsites Launch, Supporting Online Sales for Retailers

This is to encourage sales while coronavirus restrictions slow foot traffic.

Published

5 years ago

March 27, 2020

INSTORE Staff

(PRESS RELEASE) Empowering businesses during trying times, INOX Jewelry has developed a tool for retailers, to supplement online sales. As brick and mortar shops are forced to close nationally, stores are scrambling for new and innovative touchpoints with customers. INOX’s Men’s E-store Microsite Program allows partnering retailers to link their existing site to a fully-functioning store-branded website, with all INOX styles listed. Expanding virtual options and opportunities for sales, INOX manages the operations and shipping, so retailers can focus on directing traffic to new online sales with an expansive inventory.

Mark Hollis, CEO of Salesone LLC., says, “With news changing by the hour, businesses are facing the unprecedented challenge of reinventing themselves daily. In the world of social distancing, our team discussed how we could best support our retail partners, at no additional cost, by helping them navigate smarter selling online, due to decreased foot traffic. Branded microsites bring traffic to a retailer’s personal INOX site, using their established website and social media. So far, stores are jumping on the opportunity, thrilled for a partnership option to help them during tougher days ahead for the jewelry industry.”

For qualified retailers, INOX will set up all variables of the branded e-store, managing operational touchpoints, including: payment collection, sending a personalized invoice with the store logo, order fulfillment, and a month ACH payment to retailer, minus tax and shipping, for all microsite sales.

“The INOX branded E-store is a feature we developed, gearing up towards dad’s and grad’s season. We wanted authorized retailers to be able to offer our entire inventory— all 2,000 distinctive styles— to their consumers, complementing existing in-store programs. This opens opportunities for every man walking into a store, and more importantly for now, those shopping online,” says Sebastian Velasquez, INOX sales manager.

INOX Jewelry is a subsidiary of SalesOne LLC.

To inquire about participation in the INOX Men’s E-store Microsite Program, or for sales inquiries, contact Sebastian Velasquez at Sebastian@salesone.org, or call 203-957-3628. For inquiries regarding this press release, contact Olga Gonzalez at Pietra Communications at info@pietrapr.com, or call 212-913-9761. Visit INOX online here.

Four Decades of Excellence: How Wilkerson Transformed a Jeweler's Retirement into Celebration

After 45 years serving the Milwaukee community, Treiber & Straub Jewelers owner Michael Straub faced a significant life transition. At 75, the veteran jeweler made a personal decision many business owners understand: "I think it's time. I want to enjoy my wife with my grandchildren for the next 10, 15 years." Wilkerson's expertise transformed this major business transition into an extraordinary success. Their comprehensive approach to managing the going-out-of-business sale created unprecedented customer response—with lines forming outside the store and limits on how many shoppers could enter at once due to fire safety regulations. The results exceeded all expectations. "Wilkerson did a phenomenal job," Straub enthuses. "They were there for you through the whole thing, helped you with promoting it, helping you on day-to-day business. I can't speak enough for how well they did." The partnership didn't just facilitate a business closing; it created a celebratory finale to decades of service while allowing Straub to confidently step into his well-earned retirement.