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INSTORE Essay Contest 2017

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CONTEST ENTRY AND RULES

Simple. Write a 500-word essay on the following subject:

What do you see as the strongest competitive threat to your business in 2018, and what specific actions are you taking to address it?

  • Entries must come from full-time owners, managers or employees working at a jewelry retailer.

  • Write no more than 500 words.

  • Entries will be judged for their creativity, original voice, interesting ideas, as well as emotional impact (happy, sad, funny) or lessons learned.

  • Submit your entry to us in a .txt, .doc, .docx or Apple Pages document. The winning essay will be selected in mid-November 2017 and will be published in the January 2018 issue of INSTORE.

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SPONSORED VIDEO

She Wanted to Spend More Time with Her Kids. She Called Wilkerson.

Your children are precious. More precious than gold? Absolutely! Just ask Lesley Ann Davis, owner of Lesley Ann Jewels, an independent jewelry store that — until the end of 2023 — had quite a following in Houston, Texas. To spend more time with her four sons, all in high school, she decided to close her store. Luckily, she was familiar with Wilkerson and called them as soon as she knew she wanted to move on to bigger, better and more family-focused things. Was she happy with her decision? Yes, she was. Says Davis, “Any owner looking to make that life change, looking to retire, looking to close, looking for a pause in their career, I would recommend Wilkerson. Hands down!”

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