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A five-week plan for tapping into the fastest-growing sales channel in retail — no experience required.
From statement earrings to bold signature pieces, these are the diamond designs your customers will obsess over.
Also, estate jewelry staging tricks and a gemstone event that hit $900,000.
Margin fixes, bridal mistakes, estate staging tips, and 10 more from March.
A Calgary store owner recalls the December disaster that tested his holiday spirit — and his fingers.
How Rakhi Narwani turned family lessons and 990 square feet into one of Decatur's premiere jewelry destinations.
Regional sales rose across the board in January, with the Midwest and South leading the way.
And one reader really enjoyed a recent Sherry Smith column.
They make it easy for customers to promote their stores online.
Brain Squad jewelers say emotion, preparation and knowing when to shut up matter more than the 4Cs.
Ransomware, blizzards, skeleton crews, and one expensive platinum mix-up.
These eight store owners didn’t just save money, they achieved exactly the look they were going for.
We’re able to provide a retail perspective that’s often missing from industry news.
He loves to travel with his wife in their RV, hunt and fish, cook ribs on his Traeger, and sell jewelry to multi-generation clients.
A damaged label shouldn't mean a mystery package. One jeweler's emphatic reminder to anyone who ships.
Brain Squad jewelers reveal what moved in January — and nearly half report sales were up.
The lab-grown conversation changed everything. Here's how independent jewelers are adapting and thriving.
A master goldsmith's message to every jeweler afraid of AI: you're fine.
From the Lower East Side to Madison Avenue, I taught myself to make the humble look grand.
Swap the single-night trunk show for a multi-day experience with talks, dinners, and live demos.
Bad hires, bad deals and bad inventory calls — and the wisdom that followed.
A top salesperson returns from medical leave to find her loyal customers reassigned.
Only 1 in 5 jewelers has a YouTube channel. Here's what's stopping the rest.
Plus, why the best store redesigns start in the parking lot.
Deep teal walls, a seasonal floral arch, and 990 square feet of moody elegance in Decatur, GA.
Plus: the $28 stone-check that protects your shop, how to recover from a bombed joke, and why beige stores are killing your energy.
How misaligned Cost of Goods creates surprise tax hits — and what to check on your balance sheet today.
Craig and Laura Underwood's park gift was about family legacy — but it also created unexpected brand awareness.
Independent jewelers share what they’ve learned about how to best sell non-bridal diamond jewelry.
The $59,800 Moritz Glik necklace at No. 11 is worth the scroll.
One is a new collection inspired by “invisible string theory.”
Time, money and skepticism are keeping most independent jewelers off the world's biggest video platform.
Shane Decker on why "just looking" might be your fault, not theirs.
Why pavé makes even veteran bench jewelers reconsider their entire career path.
As the boss, your offhand remarks carry far more weight than you'll ever realize.
Plus, the case for over-communicating with custom clients.
Better margins, fewer discounts, smarter selling. Alone they help. Together they multiply.
A ruined wall and a two-day deadline forced the kind of creative thinking money can't buy.
With architecture degrees and construction chops, the Browns gutted and rebuilt a rundown building into a striking space that surprises everyone who walks in.
