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Is Online the Enemy? Readers Respond

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Is Online the Enemy? 

Customers are educating themselves online — maybe they buy, but many are disappointed. Eventually it’ll all balance out. Some things will be fine to be bought online, while other things will be best bought in person. Laura Pool, Laura’s Jewelry Designs, St. Robert, MO

After more than 40 years in the business, I still find the jewelry business to be a dynamic, exciting place to be. Thanks to INSTORE for helping me to keep current. Online sales are certainly changing the dynamic when it comes to vendor-retailer relationships. Vendors will begin to realize just how important retailers are once they have to deal with customers and will have to incentivize them if they want to hold onto them. Jon Walp, Long Jewelers, Virginia Beach, VA

It sure isn’t for sissies these days! “Constant reinvention” are the key words, I feel. Kas Jacquot, Kas A Designs, Jefferson City, MO

Worth the Time

In today’s information society, we are constantly bombarded with emails, online and print media. For time’s sake, we have to be selective with what we choose to read. INSTORE magazine continues to provide up-to-date and relevant information for the jewelry trade. For this reason, I take the time to read the publication. Joseph Villarreal, Villarreal Fine Jewelers, Austin, TX

It’s nice to have a publication that truly “gets” our industry. Adam Fried, Hyde Park Jewelers, Denver, CO

Not Getting Any Younger

I attended the Tucson Gem Show and noticed a trend that no one addresses: we’re an aging industry, and the majority of the younger generation isn’t interested in our industry. David Abrams, Grand Jewelers, Rancho Cucamonga, CA

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This article originally appeared in the May 2018 edition of INSTORE.     

  • Send your letter to INSTORE’s editors at [email protected]
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Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

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INSTORE

Is Online the Enemy? Readers Respond

mm

Published

on

Is Online the Enemy? 

Customers are educating themselves online — maybe they buy, but many are disappointed. Eventually it’ll all balance out. Some things will be fine to be bought online, while other things will be best bought in person. Laura Pool, Laura’s Jewelry Designs, St. Robert, MO

After more than 40 years in the business, I still find the jewelry business to be a dynamic, exciting place to be. Thanks to INSTORE for helping me to keep current. Online sales are certainly changing the dynamic when it comes to vendor-retailer relationships. Vendors will begin to realize just how important retailers are once they have to deal with customers and will have to incentivize them if they want to hold onto them. Jon Walp, Long Jewelers, Virginia Beach, VA

It sure isn’t for sissies these days! “Constant reinvention” are the key words, I feel. Kas Jacquot, Kas A Designs, Jefferson City, MO

Worth the Time

In today’s information society, we are constantly bombarded with emails, online and print media. For time’s sake, we have to be selective with what we choose to read. INSTORE magazine continues to provide up-to-date and relevant information for the jewelry trade. For this reason, I take the time to read the publication. Joseph Villarreal, Villarreal Fine Jewelers, Austin, TX

It’s nice to have a publication that truly “gets” our industry. Adam Fried, Hyde Park Jewelers, Denver, CO

Advertisement
Not Getting Any Younger

I attended the Tucson Gem Show and noticed a trend that no one addresses: we’re an aging industry, and the majority of the younger generation isn’t interested in our industry. David Abrams, Grand Jewelers, Rancho Cucamonga, CA


This article originally appeared in the May 2018 edition of INSTORE.     

  • Send your letter to INSTORE’s editors at [email protected]
    document.getElementById(‘cloake91c7fa4fe32e820ad45101b0699c65b’).innerHTML = ”;
    var prefix = ‘ma’ + ‘il’ + ‘to’;
    var path = ‘hr’ + ‘ef’ + ‘=’;
    var addye91c7fa4fe32e820ad45101b0699c65b = ‘editor’ + ‘@’;
    addye91c7fa4fe32e820ad45101b0699c65b = addye91c7fa4fe32e820ad45101b0699c65b + ‘instoremag’ + ‘.’ + ‘com’;
    var addy_texte91c7fa4fe32e820ad45101b0699c65b = ‘editor’ + ‘@’ + ‘instoremag’ + ‘.’ + ‘com’;document.getElementById(‘cloake91c7fa4fe32e820ad45101b0699c65b’).innerHTML += ‘‘+addy_texte91c7fa4fe32e820ad45101b0699c65b+’‘;

  • Have an image of yourself reading INSTORE? Email it to us at: [email protected]
    document.getElementById(‘cloaka5c00b4efeb536bb19f632ab36276cdd’).innerHTML = ”;
    var prefix = ‘ma’ + ‘il’ + ‘to’;
    var path = ‘hr’ + ‘ef’ + ‘=’;
    var addya5c00b4efeb536bb19f632ab36276cdd = ‘editor’ + ‘@’;
    addya5c00b4efeb536bb19f632ab36276cdd = addya5c00b4efeb536bb19f632ab36276cdd + ‘instoremag’ + ‘.’ + ‘com’;
    var addy_texta5c00b4efeb536bb19f632ab36276cdd = ‘editor’ + ‘@’ + ‘instoremag’ + ‘.’ + ‘com’;document.getElementById(‘cloaka5c00b4efeb536bb19f632ab36276cdd’).innerHTML += ‘‘+addy_texta5c00b4efeb536bb19f632ab36276cdd+’‘;

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

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