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Is Online the Enemy? Readers Respond

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Is Online the Enemy? Readers Respond

Is Online the Enemy? 

Customers are educating themselves online — maybe they buy, but many are disappointed. Eventually it’ll all balance out. Some things will be fine to be bought online, while other things will be best bought in person. Laura Pool, Laura’s Jewelry Designs, St. Robert, MO

After more than 40 years in the business, I still find the jewelry business to be a dynamic, exciting place to be. Thanks to INSTORE for helping me to keep current. Online sales are certainly changing the dynamic when it comes to vendor-retailer relationships. Vendors will begin to realize just how important retailers are once they have to deal with customers and will have to incentivize them if they want to hold onto them. Jon Walp, Long Jewelers, Virginia Beach, VA

It sure isn’t for sissies these days! “Constant reinvention” are the key words, I feel. Kas Jacquot, Kas A Designs, Jefferson City, MO

Worth the Time

In today’s information society, we are constantly bombarded with emails, online and print media. For time’s sake, we have to be selective with what we choose to read. INSTORE magazine continues to provide up-to-date and relevant information for the jewelry trade. For this reason, I take the time to read the publication. Joseph Villarreal, Villarreal Fine Jewelers, Austin, TX

It’s nice to have a publication that truly “gets” our industry. Adam Fried, Hyde Park Jewelers, Denver, CO

Not Getting Any Younger

I attended the Tucson Gem Show and noticed a trend that no one addresses: we’re an aging industry, and the majority of the younger generation isn’t interested in our industry. David Abrams, Grand Jewelers, Rancho Cucamonga, CA

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This article originally appeared in the May 2018 edition of INSTORE.     

  • Send your letter to INSTORE’s editors at [email protected]
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Wilkerson Testimonials

Gone Fishin’ (Thanks to Wilkerson)

Whether you want to go fishing — or enjoy some of the other good things life has to offer — you can take a cue from Jim Adair and choose Wilkerson to run your retirement sale. After 38 years in business, Adair decided it was time to enjoy some free time. His Missoula, Montana store, Adair Jewelers, will stay in business but without him at the helm. It was the perfect opportunity to call in the experts in retirement sales. Adair says he spoke to a lot of people who have done retirement sales to help him make his decision and he chose Wilkerson. “Wilkerson seemed to have the best set up, the best organization, the most current marketing of any of them,” he says. “If you want to run a successful sale, you have too much money on the line to be screwing around with trying to do it yourself.”

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INSTORE

Is Online the Enemy? Readers Respond

mm

Published

on

Is Online the Enemy? Readers Respond

Is Online the Enemy? 

Customers are educating themselves online — maybe they buy, but many are disappointed. Eventually it’ll all balance out. Some things will be fine to be bought online, while other things will be best bought in person. Laura Pool, Laura’s Jewelry Designs, St. Robert, MO

After more than 40 years in the business, I still find the jewelry business to be a dynamic, exciting place to be. Thanks to INSTORE for helping me to keep current. Online sales are certainly changing the dynamic when it comes to vendor-retailer relationships. Vendors will begin to realize just how important retailers are once they have to deal with customers and will have to incentivize them if they want to hold onto them. Jon Walp, Long Jewelers, Virginia Beach, VA

It sure isn’t for sissies these days! “Constant reinvention” are the key words, I feel. Kas Jacquot, Kas A Designs, Jefferson City, MO

Worth the Time

In today’s information society, we are constantly bombarded with emails, online and print media. For time’s sake, we have to be selective with what we choose to read. INSTORE magazine continues to provide up-to-date and relevant information for the jewelry trade. For this reason, I take the time to read the publication. Joseph Villarreal, Villarreal Fine Jewelers, Austin, TX

It’s nice to have a publication that truly “gets” our industry. Adam Fried, Hyde Park Jewelers, Denver, CO

Advertisement
Not Getting Any Younger

I attended the Tucson Gem Show and noticed a trend that no one addresses: we’re an aging industry, and the majority of the younger generation isn’t interested in our industry. David Abrams, Grand Jewelers, Rancho Cucamonga, CA


This article originally appeared in the May 2018 edition of INSTORE.     

  • Send your letter to INSTORE’s editors at [email protected]
    document.getElementById(‘cloake91c7fa4fe32e820ad45101b0699c65b’).innerHTML = ”;
    var prefix = ‘ma’ + ‘il’ + ‘to’;
    var path = ‘hr’ + ‘ef’ + ‘=’;
    var addye91c7fa4fe32e820ad45101b0699c65b = ‘editor’ + ‘@’;
    addye91c7fa4fe32e820ad45101b0699c65b = addye91c7fa4fe32e820ad45101b0699c65b + ‘instoremag’ + ‘.’ + ‘com’;
    var addy_texte91c7fa4fe32e820ad45101b0699c65b = ‘editor’ + ‘@’ + ‘instoremag’ + ‘.’ + ‘com’;document.getElementById(‘cloake91c7fa4fe32e820ad45101b0699c65b’).innerHTML += ‘‘+addy_texte91c7fa4fe32e820ad45101b0699c65b+’‘;

  • Have an image of yourself reading INSTORE? Email it to us at: [email protected]
    document.getElementById(‘cloaka5c00b4efeb536bb19f632ab36276cdd’).innerHTML = ”;
    var prefix = ‘ma’ + ‘il’ + ‘to’;
    var path = ‘hr’ + ‘ef’ + ‘=’;
    var addya5c00b4efeb536bb19f632ab36276cdd = ‘editor’ + ‘@’;
    addya5c00b4efeb536bb19f632ab36276cdd = addya5c00b4efeb536bb19f632ab36276cdd + ‘instoremag’ + ‘.’ + ‘com’;
    var addy_texta5c00b4efeb536bb19f632ab36276cdd = ‘editor’ + ‘@’ + ‘instoremag’ + ‘.’ + ‘com’;document.getElementById(‘cloaka5c00b4efeb536bb19f632ab36276cdd’).innerHTML += ‘‘+addy_texta5c00b4efeb536bb19f632ab36276cdd+’‘;

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Gone Fishin’ (Thanks to Wilkerson)

Whether you want to go fishing — or enjoy some of the other good things life has to offer — you can take a cue from Jim Adair and choose Wilkerson to run your retirement sale. After 38 years in business, Adair decided it was time to enjoy some free time. His Missoula, Montana store, Adair Jewelers, will stay in business but without him at the helm. It was the perfect opportunity to call in the experts in retirement sales. Adair says he spoke to a lot of people who have done retirement sales to help him make his decision and he chose Wilkerson. “Wilkerson seemed to have the best set up, the best organization, the most current marketing of any of them,” he says. “If you want to run a successful sale, you have too much money on the line to be screwing around with trying to do it yourself.”

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