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Is Online the Enemy? Readers Respond

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Is Online the Enemy? Readers Respond

Is Online the Enemy? 

Customers are educating themselves online — maybe they buy, but many are disappointed. Eventually it’ll all balance out. Some things will be fine to be bought online, while other things will be best bought in person. Laura Pool, Laura’s Jewelry Designs, St. Robert, MO

After more than 40 years in the business, I still find the jewelry business to be a dynamic, exciting place to be. Thanks to INSTORE for helping me to keep current. Online sales are certainly changing the dynamic when it comes to vendor-retailer relationships. Vendors will begin to realize just how important retailers are once they have to deal with customers and will have to incentivize them if they want to hold onto them. Jon Walp, Long Jewelers, Virginia Beach, VA

It sure isn’t for sissies these days! “Constant reinvention” are the key words, I feel. Kas Jacquot, Kas A Designs, Jefferson City, MO

Worth the Time

In today’s information society, we are constantly bombarded with emails, online and print media. For time’s sake, we have to be selective with what we choose to read. INSTORE magazine continues to provide up-to-date and relevant information for the jewelry trade. For this reason, I take the time to read the publication. Joseph Villarreal, Villarreal Fine Jewelers, Austin, TX

It’s nice to have a publication that truly “gets” our industry. Adam Fried, Hyde Park Jewelers, Denver, CO

Not Getting Any Younger

I attended the Tucson Gem Show and noticed a trend that no one addresses: we’re an aging industry, and the majority of the younger generation isn’t interested in our industry. David Abrams, Grand Jewelers, Rancho Cucamonga, CA

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This article originally appeared in the May 2018 edition of INSTORE.     

  • Send your letter to INSTORE’s editors at editor@instoremag.com
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Family Legacy, New Chapter: How Wilkerson Turns 89 Years of History Into Future Success

After 89 years of serving the Albany community, Harold Finkle Your Jeweler faced a pivotal decision. For third-generation owner Justin Finkle, the demanding hours of running a small business were taking precious time away from his young family. "After 23 years, I decided this was the time for me," Finkle explains. But closing a business with nearly nine decades of inventory and customer relationships isn't something easily managed alone. Wilkerson's comprehensive approach transformed this challenging transition into a remarkable success story. Their strategic planning handled everything from advertising and social media to inventory management and staffing — elements that would overwhelm most jewelers attempting to navigate a closing sale independently. The results speak volumes. "Wilkerson gave us three different tiers of potential goals," Finkle notes. "We've reached that third tier, that highest goal already, and we still have two weeks left of the sale." The partnership didn't just meet financial objectives—it exceeded them ahead of schedule.

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INSTORE

Is Online the Enemy? Readers Respond

mm

Published

on

Is Online the Enemy? Readers Respond

Is Online the Enemy? 

Customers are educating themselves online — maybe they buy, but many are disappointed. Eventually it’ll all balance out. Some things will be fine to be bought online, while other things will be best bought in person. Laura Pool, Laura’s Jewelry Designs, St. Robert, MO

After more than 40 years in the business, I still find the jewelry business to be a dynamic, exciting place to be. Thanks to INSTORE for helping me to keep current. Online sales are certainly changing the dynamic when it comes to vendor-retailer relationships. Vendors will begin to realize just how important retailers are once they have to deal with customers and will have to incentivize them if they want to hold onto them. Jon Walp, Long Jewelers, Virginia Beach, VA

It sure isn’t for sissies these days! “Constant reinvention” are the key words, I feel. Kas Jacquot, Kas A Designs, Jefferson City, MO

Worth the Time

In today’s information society, we are constantly bombarded with emails, online and print media. For time’s sake, we have to be selective with what we choose to read. INSTORE magazine continues to provide up-to-date and relevant information for the jewelry trade. For this reason, I take the time to read the publication. Joseph Villarreal, Villarreal Fine Jewelers, Austin, TX

It’s nice to have a publication that truly “gets” our industry. Adam Fried, Hyde Park Jewelers, Denver, CO

Not Getting Any Younger

I attended the Tucson Gem Show and noticed a trend that no one addresses: we’re an aging industry, and the majority of the younger generation isn’t interested in our industry. David Abrams, Grand Jewelers, Rancho Cucamonga, CA

Advertisement

This article originally appeared in the May 2018 edition of INSTORE.     

  • Send your letter to INSTORE’s editors at editor@instoremag.com
    document.getElementById(‘cloake91c7fa4fe32e820ad45101b0699c65b’).innerHTML = ”;
    var prefix = ‘ma’ + ‘il’ + ‘to’;
    var path = ‘hr’ + ‘ef’ + ‘=’;
    var addye91c7fa4fe32e820ad45101b0699c65b = ‘editor’ + ‘@’;
    addye91c7fa4fe32e820ad45101b0699c65b = addye91c7fa4fe32e820ad45101b0699c65b + ‘instoremag’ + ‘.’ + ‘com’;
    var addy_texte91c7fa4fe32e820ad45101b0699c65b = ‘editor’ + ‘@’ + ‘instoremag’ + ‘.’ + ‘com’;document.getElementById(‘cloake91c7fa4fe32e820ad45101b0699c65b’).innerHTML += ‘‘+addy_texte91c7fa4fe32e820ad45101b0699c65b+’‘;

  • Have an image of yourself reading INSTORE? Email it to us at: editor@instoremag.com
    document.getElementById(‘cloaka5c00b4efeb536bb19f632ab36276cdd’).innerHTML = ”;
    var prefix = ‘ma’ + ‘il’ + ‘to’;
    var path = ‘hr’ + ‘ef’ + ‘=’;
    var addya5c00b4efeb536bb19f632ab36276cdd = ‘editor’ + ‘@’;
    addya5c00b4efeb536bb19f632ab36276cdd = addya5c00b4efeb536bb19f632ab36276cdd + ‘instoremag’ + ‘.’ + ‘com’;
    var addy_texta5c00b4efeb536bb19f632ab36276cdd = ‘editor’ + ‘@’ + ‘instoremag’ + ‘.’ + ‘com’;document.getElementById(‘cloaka5c00b4efeb536bb19f632ab36276cdd’).innerHTML += ‘‘+addy_texta5c00b4efeb536bb19f632ab36276cdd+’‘;

Advertisement

SPONSORED VIDEO

Family Legacy, New Chapter: How Wilkerson Turns 89 Years of History Into Future Success

After 89 years of serving the Albany community, Harold Finkle Your Jeweler faced a pivotal decision. For third-generation owner Justin Finkle, the demanding hours of running a small business were taking precious time away from his young family. "After 23 years, I decided this was the time for me," Finkle explains. But closing a business with nearly nine decades of inventory and customer relationships isn't something easily managed alone. Wilkerson's comprehensive approach transformed this challenging transition into a remarkable success story. Their strategic planning handled everything from advertising and social media to inventory management and staffing — elements that would overwhelm most jewelers attempting to navigate a closing sale independently. The results speak volumes. "Wilkerson gave us three different tiers of potential goals," Finkle notes. "We've reached that third tier, that highest goal already, and we still have two weeks left of the sale." The partnership didn't just meet financial objectives—it exceeded them ahead of schedule.

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