Connect with us

Headlines

Jeweler Closed His Store … Then Decided to Reopen

mm

Published

on

He couldn’t stay away.

Dick Anderson decided a while back that he was done with the retail jewelry business.

And then he decided he wasn’t.

Anderson recently reopened his store, Anderson’s Jewelry, in Greeneville, TN, the Greeneville Sun reports.

He had left the business in 2015. A few months later, he wanted back in.

He told the newspaper: “I actually missed it. It’s all I had ever done.”

Anderson’s father had started the store in 1965.

Advertisement

The new incarnation of the store is at a different location in town. And there’s another twist, as well. 

Anderson is sharing space with Tom Paxton, who operates The Jewelry Bench, a business specializing in repair work.

Paxton had already been working from the East Gate Shopping Center location for a few years.

Read more at the Greeneville Sun.

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

Promoted Headlines

Most Popular