Press Releases

Jewelers for Children Partners with Virtual Diamond Boutique

Participating in JFC auctions just got easier.

Published

5 years ago

January 28, 2020

INSTORE Staff

(PRESS RELEASE) Jewelers for Children announces a partnership with Virtual Diamond Boutique on an app to manage the charity’s silent auctions. JFC hosts many silent auctions throughout the year, hosted at jewelry industry gatherings like the Centurion Show, JCK, and others. Until now, participation in the auction required physical attendance at the event. But the new app allows anyone to participate in an auction, even if they are not able to attend in person. The app also allows them to monitor their bids without taking time from their other show business to return to the JFC booth.

With VDB’s state-of-the-art auction app, participants can browse items up for auction, monitor bidding activity, raise bids to stay in the running, and see final auction results.

The Business of Jewelry

Smith and DeGroot Release “Much Ado About Lab-Grown Diamonds” Podcast Episode

The Business of Jewelry

New “The Business of Jewelry” Podcast Addresses Questions of Hiring

JimmyCast

Podcast: Put Your Heart in Your Business

“Going from a paper and pen to a phone-based app is a quantum leap for us, said David Rocha, Executive Director of Jewelers for Children. No longer will folks have to run back to a showcase to try and grab a piece of paper to enter their final bids. They can be “present” throughout the entire auction.”

The idea for the app came about when VDB’s CEO, Tanya Nisguretsky, observed the charity’s silent auction at AGS Conclave. She knew that she could mobilize the skills of her team to help JFC maximize their revenue potential and reach more children in need. Ms. Nisguretsky reached out to Mr. Rocha, and her offer was warmly welcomed.

The app will debut at the upcoming Centurion Jewelry Show in Phoenix, Arizona, taking place January 28-31. Interested bidders can download the app at. Signage with QR codes for easy downloading will also be available at events where JFC is present.

Jewelers for Children was founded in 1999 by the U.S. jewelry industry with the mission of helping children in need. Since its inception, JFC has donated nearly $57 million to programs benefiting children whose lives have been affected by illness, abuse or neglect through our charity partners St. Jude Children’s Research Hospital, the Elizabeth Glaser Pediatric AIDS Foundation, Make-A-Wish America, and the National CASA Association. JFC also provides support to Make-A-Wish International, and the Santa-America Fund.

click to Comment(Comment)

Up Next

Imagine Bridal Expands Sales Team

Don't Miss

SRK Introduces Newly Designed Diamond Packets

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”