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Jewelers of America Initiates Intensive Webinar Series

New webinars will focus on business challenges surrounding the COVID-19 pandemic.

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(PRESS RELEASE) Jewelers of America (JA), the national trade association for businesses serving the fine jewelry marketplace, has announced the addition of new webinars in its series geared to overcoming the business challenges presented by the global COVID-19 pandemic. Jewelers of America is dedicated to serving members and the jewelry industry at large with the tools and educational resources they need to help their business as they navigate this difficult time.

The series will cover a range of topics over the coming weeks that address the concerns that have been raised by members across the country. The next webinar will be held on Friday, March 20, at 2:00PM EDT and will feature a discussion between National Jeweler’s Editor-in-Chief Michelle Graff and Jewelers Security Alliance President John Kennedy focusing on protecting your store during the Coronavirus outbreak. Upcoming webinar topics include “Keeping Your Cyber Doors Open”, “Coronavirus Outbreak: Employment Law and Business Issues” and “Social in the Time of Coronavirus”.

“Jewelers of America is dedicated to bringing the latest information to our members. The new additions to our webinar series will be critical for retail jewelers as they navigate the challenges presented by the Coronavirus and its global impact,” says JA President & CEO David J. Bonaparte.

Additional webinars include: “Employment Law & Business Issues“ with David Kaufman, Director Global Strategies and Hillary Baca, Employment Law Attorney of Nixon Peabody LLP; and “Use Social Platforms to Bond with Customers During Tough Times” with Andrè Savoie, CEO of High Level Thinkers.

View the full webinar series schedule and pre-register here. Jewelers of America has also pulled together important information and steps that your business can take to protect staff, customers and the community in JA’s Coronavirus Resource Guide for Jewelers, which can be found here.

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When There’s No Succession Plan, Call Wilkerson

Bob Wesley, owner of Robert C. Wesley Jewelers in Scottsdale, Ariz., was a third-generation jeweler. When it was time to enjoy life on the other side of the counter, he weighed his options. His lease was nearing renewal time and with no succession plan, he decided it was time to call Wilkerson. There was plenty of inventory to sell and at first, says Wesley, he thought he might try to manage a sale himself. But he’s glad he didn’t. “There’s no way I could have done this as well as Wilkerson,” he says. Wilkerson took responsibility for the entire event, with every detail — from advertising to accounting — done, dusted and managed by the Wilkerson team. “It’s the complete package,” he says of the Wilkerson method of helping jewelers to easily go on to the next phase of their lives. “There’s no way any retailer can duplicate what they’ve done.”

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