
Can’t-Miss Catalog
Kassoy LLC has released its newly redesigned 128-page color catalog, which includes hundreds of items spanning several product categories, with gemological tools, equipment, bench tools, custom showcases, jewelry labels and much more. PDF version available online. kassoy.com
Stone Scrutiny
Stuller has announced the addition of an array of new diamond-analysis technologies to their in-house Diamond Lab, including three advanced analytical spectrometers, the De Beers PhosView, the portable D-Screen machine from HRD Laboratories, the De Beers Automated Melee Screening Device 2 and more.
stuller.com/aboutdiamonds
Back to Bricks
The website CouponFollow’s recent Millennial Shopping Report found that 58 percent of younger millennials (ages 20-23) do the majority of their purchasing offline. This encouraging number is 5 percentage points above the generational average. couponfollow.com/research
Old Jewelry, New Venue
The Palm Beach Show Group has announced that the 2018 JCK Las Vegas show will see the debut of a the Las Vegas Estate Jewelry & Watch Pavilion as part of the existing JCK show. This pavilion will bring some of the finest estate jewelry and watch dealers from around the world directly to the JCK show floor. palmbeachshowgroup.com

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Snug Solution
Perfect Fit solves the always-frustrating dilemma of rings that rotate on the finger by using ergonomic sculpting of the ring profile to add additional weight at the bottom of the shank. justperfectmsp.com
This article originally appeared in the July 2017 edition of INSTORE.
Ready to Relocate? Wilkerson Makes Your Move Seamless
When Brockhaus Jewelry decided to leave their longtime West Main Street storefront for a standalone building elsewhere in Norman, Oklahoma, owners John Brockhaus and Brad Shipman faced a familiar challenge: how to efficiently reduce inventory before the big move. Their solution? Partnering with liquidation specialists Wilkerson for a second time.
"We'd already experienced Wilkerson's professionalism during a previous sale," Shipman recalls. "But their approach to our relocation event truly impressed us. They strategically prioritized our existing pieces while tactfully introducing complementary merchandise as inventory levels decreased." The carefully orchestrated sale didn't just meet targets—it shattered them.
Asked if they'd endorse Wilkerson to industry colleagues planning similar transitions—whether relocating, retiring, or refreshing their space—both partners were emphatic in their approval. "The entire process was remarkably straightforward," Shipman notes. "Wilkerson delivered a well-structured program, paired us with a knowledgeable advisor, and managed every detail flawlessly from concept to completion."