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Kate Hudson Shows Team Spirit with Broncos Hoops: Judge the Jewels

She wore a pair of gold hoop earrings with thick, bold curves and the Denver Broncos logo across the middle.




The sighting: Actress Kate Hudson posted a game-day Instagram story showing off a pair of gold hoops adorned with the name of her favorite sports team, The Denver Broncos.

The jewels: A pair of gold hoop earrings with thick, bold curves and the Denver Broncos logo across the middle. We’ve tracked the style to online fashion jewelry powerhouse BaubleBar’s BaubleBarxNFL collab. The gold-plated brass earrings sell for $48 and feature glass pavé-style embellishment.

The trends: Novelty hoops – with charms, embellishments, names, or atypical design elements – are hot hot hot at the moment. Serious sports fans love team merchandise and it’s fascinating to see how this enthusiastic niche market reacts to team jewelry.

What do we think? There probably aren’t a huge number of fans who would want to shell out solid gold money for football-themed jewelry, so it’s a perfect opportunity for demi-fine. The Denver Broncos tweeted Hudson’s selfie and the enthusiastic response proves that football fans think this look is a big win.

Judgement: 7/10 for style, 10/10 for sports magic (the Denver Broncos won that day’s game 26-0)


Becky Stone writes about jewelry styles for INSTORE. She is founder and CEO of well-known jewelry blog Diamonds in the Library.



When Sales Beat Projections, You Know Wilkerson Did Its Job

There are no crystal balls when it comes to sales projections. But when Thomasville, Georgia jeweler Fran Lewis chose Wilkerson to run the retirement/going-out-of-business sale for Lewis Jewelers and More, she was pleasantly surprised to learn that even Wilkerson could one-up its own sales numbers. “Not only did we meet our goal, but we exceeded the goal that Wilkerson had given us by about 134%,” she says. After more than 40 years in the business, Lewis says she decided a few years ago to “move towards retirement.” And she was impressed by Wilkerson’s tenure in the industry. Overall, she’d recommend the company to anyone else who may be thinking it’s time to hang up their loupe. “As a full package, they’ve done a very good job and I’d definitely recommend Wilkerson.”

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