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Know It All: January 2011

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Know It All: January 2011 

1 Sears, Walmart, Toys R Us and a number of other big retailers opened their doors to shoppers on Thanksgiving Day as competition for holiday dollars intensified. “Thanksgiving is not as sanctified a day as it was even a few years ago,” said retail analyst Thomas Hine. Source: USA Today, 11/24/10
•••••
2 The National Retail Federation released its list of the top 10 retailers for customer service, with four of the spots taken by pure online retailers. The 10 were: Amazon.com, JCPenney, Kohl’s Department Stores, Lands’ End, L.L. Bean, Newegg, Nordstrom, Overstock.com, QVC and Zappos. Source: NRF, 11/24/10
•••••
3 Cyber Monday sales passed $1 billion for the first time, according to comScore. That was also the most money ever spent online by shoppers in one day. Source: IDEX, 12/02/10
•••••
4 Black Friday is no longer just about toy, appliance, clothing and jewelry retailers trying to get a jump-start on the holidays. Travel agents and cellphone service providers tried to get a piece of the post-Thanksgiving Day action in 2010. Source: New York Times, 11/23/10
•••••
5 The 2010 holiday season may be remembered as the time Tweeting went mainstream, with most large retailers using the short message service to push Black Friday and other holiday deals. Source: ClickZ News, 11/27/10
•••••
6 Gemesis Diamond has succeeded in producing gem-quality colorless diamonds larger than 1 carat. Until now, the company offered only yellow diamonds. Gemesis also plans to go directly to consumers and is developing its own jewelry line. Source: IDEX, 11/30/10
•••••
7 Hearts On Fire has started selling its branded diamonds directly to consumers. The company has partnered with e-commerce provider ESDN to allow consumers to buy on either heartsonfire.com or on participating retailer websites. Source: IDEX, 28/30/10
•••••
8 Visa has launched a security initiative in Europe that compares information about the location of a customer’s mobile phone with the merchant’s address and sends an alert if the spots are too far apart. Source: Fast Company, 11/30/10
•••••
9 Laurence Graff has paid more than $46 million for a 24.8-carat VVS2 pink diamond — double the old record for the most expensive gem sold at auction. Graff named the diamond “The Graff Pink.” Source: Rapaport Tradewire, 11/20/10
•••••
10 Forget durable goods. Keep your eyes on push-up bras if you want to know when the economy will pick up. That’s the theory of retail analyst John Morris who says brisk sales of luxury bras such as those sold by Victoria’s Secret indicate women are buying for themselves again and that shoppers are willing to indulge once more. Source: AP, 11/21/2010

[span class=note]This story is from the January 2011 edition of INSTORE[/span]

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Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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Know It All: January 2011

mm

Published

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Know It All: January 2011 

1 Sears, Walmart, Toys R Us and a number of other big retailers opened their doors to shoppers on Thanksgiving Day as competition for holiday dollars intensified. “Thanksgiving is not as sanctified a day as it was even a few years ago,” said retail analyst Thomas Hine. Source: USA Today, 11/24/10
•••••
2 The National Retail Federation released its list of the top 10 retailers for customer service, with four of the spots taken by pure online retailers. The 10 were: Amazon.com, JCPenney, Kohl’s Department Stores, Lands’ End, L.L. Bean, Newegg, Nordstrom, Overstock.com, QVC and Zappos. Source: NRF, 11/24/10
•••••
3 Cyber Monday sales passed $1 billion for the first time, according to comScore. That was also the most money ever spent online by shoppers in one day. Source: IDEX, 12/02/10
•••••
4 Black Friday is no longer just about toy, appliance, clothing and jewelry retailers trying to get a jump-start on the holidays. Travel agents and cellphone service providers tried to get a piece of the post-Thanksgiving Day action in 2010. Source: New York Times, 11/23/10
•••••
5 The 2010 holiday season may be remembered as the time Tweeting went mainstream, with most large retailers using the short message service to push Black Friday and other holiday deals. Source: ClickZ News, 11/27/10
•••••
6 Gemesis Diamond has succeeded in producing gem-quality colorless diamonds larger than 1 carat. Until now, the company offered only yellow diamonds. Gemesis also plans to go directly to consumers and is developing its own jewelry line. Source: IDEX, 11/30/10
•••••
7 Hearts On Fire has started selling its branded diamonds directly to consumers. The company has partnered with e-commerce provider ESDN to allow consumers to buy on either heartsonfire.com or on participating retailer websites. Source: IDEX, 28/30/10
•••••
8 Visa has launched a security initiative in Europe that compares information about the location of a customer’s mobile phone with the merchant’s address and sends an alert if the spots are too far apart. Source: Fast Company, 11/30/10
•••••
9 Laurence Graff has paid more than $46 million for a 24.8-carat VVS2 pink diamond — double the old record for the most expensive gem sold at auction. Graff named the diamond “The Graff Pink.” Source: Rapaport Tradewire, 11/20/10
•••••
10 Forget durable goods. Keep your eyes on push-up bras if you want to know when the economy will pick up. That’s the theory of retail analyst John Morris who says brisk sales of luxury bras such as those sold by Victoria’s Secret indicate women are buying for themselves again and that shoppers are willing to indulge once more. Source: AP, 11/21/2010

[span class=note]This story is from the January 2011 edition of INSTORE[/span]

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | Zadok Master Jewelers

Stick to the Program — And Watch Your Sales Grow

When Zadok Master Jewelers in Houston, Texas, decided to move to a new location (they’d been in the same one for the 45 years they’d been in business), they called Wilkerson to run a moving sale. The results, says seventh-generation jeweler Jonathan Zadok, were “off the charts” in terms of traffic and sales. Why? They took Wilkerson’s advice and stuck to the company’s marketing program, which included sign twirlers — something Jonathan Zadok had never used before. He says a number of very wealthy customers came in because of them. “They said, ‘I loved your sign twirlers and here’s my credit card for $20,000.’ There’s no way we could have done that on our own,” says Zadok. “Without Wilkerson, the sale never, ever would have come close to what it did.”

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