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Big Survey

Lab-Grown Diamonds Predicted as ‘The Next Big Trend’ by Big Survey Respondents

The category received more than twice as many unsolicited votes as the next-most-predicted category, colored gemstones.

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BY OVERWHELMING MAJORITY, respondents said lab-grown diamonds are the next breakout category, particularly in fashion jewelry. (It’s interesting how many wrote something along the lines of, “I hope I’m wrong, but lab-grown diamonds.”) Unfortunately for those “hoping they’re wrong,” naturally occurring diamonds only received 10 votes (compared to 66 for lab-grown).

Colored gemstones were also a popular prediction, receiving 31 votes. Yellow gold was suggested by 18 respondents, with one writing, “Anything yellow gold; people are wanting items that have an individuality to them and stand apart but are still simple and elegant.” Men’s jewelry, pearls and estate/vintage were all projected as future successes as well.

Other interesting predictions were stackable bracelets, transformational pieces (necklaces and earrings that can be worn multiple ways), heavy bangles and choker necklaces. And one respondent cited recent experience: “Just attended three shows. I saw a lot of stamped jewelry and basic flat metal rings and bracelets, as well as pendants with diamonds and/or color gemstones flush set in.”

Trace Shelton is the editor-in-chief of INSTORE magazine. He can be reached at trace@smartworkmedia.com.

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