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Last Laugh: Alex Weil

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This month’s joke shows us exactly how the super-rich get that way.

Last Laugh: Alex Weil

 

[h5]ABOUT OUR JOKER [/h5]

Alex Weil, 56, of Martin’ s Jewelry, learned much of what he knows about gemology from mentors, including his father, Martin, who has been a jeweler for 68 years. After 32 years in an upscale Southern California strip shopping center, in 1995, the Weils closed that location and moved to another strip center in the nearby city of Manhattan Beach. Although just seven miles away, the move made a world of difference because they expanded their customer base, and business increased dramatically. At that point they gave up watches and turned their focus entirely to jewelry. “We continue to feature fine jewelry and custom work, along with services.” Martin semi-retired in January 2007 at age 84 and continues to have input in the family business he founded.

[span class=note]This story is from the March 2010 edition of INSTORE[/span]

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Wilkerson Testimonials

Gone Fishin’ (Thanks to Wilkerson)

Whether you want to go fishing — or enjoy some of the other good things life has to offer — you can take a cue from Jim Adair and choose Wilkerson to run your retirement sale. After 38 years in business, Adair decided it was time to enjoy some free time. His Missoula, Montana store, Adair Jewelers, will stay in business but without him at the helm. It was the perfect opportunity to call in the experts in retirement sales. Adair says he spoke to a lot of people who have done retirement sales to help him make his decision and he chose Wilkerson. “Wilkerson seemed to have the best set up, the best organization, the most current marketing of any of them,” he says. “If you want to run a successful sale, you have too much money on the line to be screwing around with trying to do it yourself.”

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In the End

Last Laugh: Alex Weil

Published

on

This month’s joke shows us exactly how the super-rich get that way.

Last Laugh: Alex Weil

 

[h5]ABOUT OUR JOKER [/h5]

Alex Weil, 56, of Martin’ s Jewelry, learned much of what he knows about gemology from mentors, including his father, Martin, who has been a jeweler for 68 years. After 32 years in an upscale Southern California strip shopping center, in 1995, the Weils closed that location and moved to another strip center in the nearby city of Manhattan Beach. Although just seven miles away, the move made a world of difference because they expanded their customer base, and business increased dramatically. At that point they gave up watches and turned their focus entirely to jewelry. “We continue to feature fine jewelry and custom work, along with services.” Martin semi-retired in January 2007 at age 84 and continues to have input in the family business he founded.

Advertisement

[span class=note]This story is from the March 2010 edition of INSTORE[/span]

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Gone Fishin’ (Thanks to Wilkerson)

Whether you want to go fishing — or enjoy some of the other good things life has to offer — you can take a cue from Jim Adair and choose Wilkerson to run your retirement sale. After 38 years in business, Adair decided it was time to enjoy some free time. His Missoula, Montana store, Adair Jewelers, will stay in business but without him at the helm. It was the perfect opportunity to call in the experts in retirement sales. Adair says he spoke to a lot of people who have done retirement sales to help him make his decision and he chose Wilkerson. “Wilkerson seemed to have the best set up, the best organization, the most current marketing of any of them,” he says. “If you want to run a successful sale, you have too much money on the line to be screwing around with trying to do it yourself.”

Promoted Headlines

Most Popular