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Last Laugh: Ray Lantz

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Last Laugh: Ray Lantz

ROSSI was the manager of an upscale jewelry store in a wealthy section of town and was interviewing Nigel for a recently advertised sales job. Rossi looks at Nigel’s resume and notices that Nigel has never worked in retail before. Rossi says to Nigel, “For someone with no retail experience, you are certainly asking for a high salary.” “Well I suppose I am,” Nigel replies, “but you must understand that the work is so much harder when you don’t know what you’re doing.”

[componentheading] About our Joker [/componentheading]

My grandfather was a jeweler and a jokester, a torch I proudly carry,” says Ray Lantz, 32, store manager of Lantz Diamond Center in Claremont, CA. “I like to tell customers that my birthday is Dec. 27 — I was due on the 10th, but that’s our busy season so I waited till after Christmas.” With a bachelor of arts in politics from the University of San Francisco, Ray never imagined he would join his mom and dad in the family business. But “nothing else is as much fun,” he says. “I’m living the
diamond dream.” When not at work, Lantz hangs out with his wife, Sarah, daughter, Lucy, and Welsh corgi, Sonny. He enjoys coaching high school golf, reading, taking GIA courses online, and watching Jeopardy.

[span class=note]This story is from the March 2011 edition of INSTORE[/span]

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Celebrate Your Retirement with Wilkerson

For nearly three decades, Suzanne and Tom Arnold ran a successful business at Facets Fine Jewelry in Arlington, Va. But the time came when the Arnolds wanted to do some of the things you put off while you’ve got a business to run. “We decided it was time to retire,” says Suzanne, who claims the couple knew how to open a store, how to run a store but “didn’t know how to close a store.” So, they hired Wilkerson to do it for them. When she called, Suzanne says Wilkerson offered every option for the sale she could have hoped for. Better still, “the sale exceeded our financial goals like crazy,” she says. And customers came, not only to take advantage of the going-out-of-business buys and mark-downs, but to wish a bon voyage to the beloved proprietors of a neighborhood institution. “People were celebrating our retirement, and that was so special,” says says.

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In the End

Last Laugh: Ray Lantz

Published

on

Last Laugh: Ray Lantz

ROSSI was the manager of an upscale jewelry store in a wealthy section of town and was interviewing Nigel for a recently advertised sales job. Rossi looks at Nigel’s resume and notices that Nigel has never worked in retail before. Rossi says to Nigel, “For someone with no retail experience, you are certainly asking for a high salary.” “Well I suppose I am,” Nigel replies, “but you must understand that the work is so much harder when you don’t know what you’re doing.”

[componentheading] About our Joker [/componentheading]

My grandfather was a jeweler and a jokester, a torch I proudly carry,” says Ray Lantz, 32, store manager of Lantz Diamond Center in Claremont, CA. “I like to tell customers that my birthday is Dec. 27 — I was due on the 10th, but that’s our busy season so I waited till after Christmas.” With a bachelor of arts in politics from the University of San Francisco, Ray never imagined he would join his mom and dad in the family business. But “nothing else is as much fun,” he says. “I’m living the
diamond dream.” When not at work, Lantz hangs out with his wife, Sarah, daughter, Lucy, and Welsh corgi, Sonny. He enjoys coaching high school golf, reading, taking GIA courses online, and watching Jeopardy.

[span class=note]This story is from the March 2011 edition of INSTORE[/span]

Advertisement

Advertisement

SPONSORED VIDEO

Celebrate Your Retirement with Wilkerson

For nearly three decades, Suzanne and Tom Arnold ran a successful business at Facets Fine Jewelry in Arlington, Va. But the time came when the Arnolds wanted to do some of the things you put off while you’ve got a business to run. “We decided it was time to retire,” says Suzanne, who claims the couple knew how to open a store, how to run a store but “didn’t know how to close a store.” So, they hired Wilkerson to do it for them. When she called, Suzanne says Wilkerson offered every option for the sale she could have hoped for. Better still, “the sale exceeded our financial goals like crazy,” she says. And customers came, not only to take advantage of the going-out-of-business buys and mark-downs, but to wish a bon voyage to the beloved proprietors of a neighborhood institution. “People were celebrating our retirement, and that was so special,” says says.

Promoted Headlines

Most Popular