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Let The Dogs Out On Mother’s Day, Find Your Political Voice During National Business Week, and Other Important Dates In May

Also during National Etiquette Week, take the chance to discuss manners with your staff in the age of COVID-19.

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1-7 Each May, Washington uses NATIONAL SMALL BUSINESS WEEK as an opportunity to pay tribute to the central contribution made by small businesses to the national economy, but that’s about where it stops. With elections looming, get active in your local business chamber and groups to ensure that the issues that matter to you, such as relief from the COVID-19 pandemic, taxes and regulatory burdens, get paid more than lip service.

10 MOTHER’S DAY quickly follows National Pet Week (May 3-9) this year. Team up with a local pet business to run a co-promotion.

14 A question for your staff at the beginning of NATIONAL ETIQUETTE WEEK: A customer extends his hand to seal a big sale. Do you a) pull away, b) shake it anyway (and plan to quickly go wash your hand), c) elbow bump, or d) other?

15 Strap on your helmet and join the 2 million Americans who will cycle to work as part of NATIONAL BIKE TO WORK DAY. It’s about fun, fitness and clean air — and if you join your business district’s organizing committee, a good networking op.

Over the years, INSTORE has won 80 international journalism awards for its publication and website. Contact INSTORE's editors at [email protected].

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