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Line Time: Now That I Have Your Complete Attention …

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What to say and when to say itIf you mistakenly cross two polite words and come up with an embarrassing phrase, you might say: 
 
?Now that I have your complete attention …? 
 
WHY?
Leveraging an error to help you close the sale requires creativity and chutzpah. In this case, you don’t just make a joke about what went wrong, you actually use it as a reason your customer should buy from you. 
 
Source: Michelle Nichols, Savvy Selling column in BusinessWeek.com; see savvyselling.com for more

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Wilkerson Testimonials

Wilkerson: “They Feel Like Family”

Newton’s Jewelers in Fort Smith, Ark., was a true institution. But after being at the helm for most of his life, owner (and descendent of the original founder) Kelly Newton decided it was time to retire. He chose Wilkerson to handle the sale. “I’ve known the owners of Wilkerson for a long, long time. I felt at home with them,” he says. The final retirement sale was just a “blast” and the Wilkerson sales team made it so very simple and straightforward, says Newton. Would he recommend Wilkerson to others? Absolutely. “They’ve done incredible work,” says Newton. “They feel like family.”

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Line Time

Line Time: Now That I Have Your Complete Attention …

mm

Published

on

What to say and when to say itIf you mistakenly cross two polite words and come up with an embarrassing phrase, you might say: 
 
?Now that I have your complete attention …? 
 
WHY?
Leveraging an error to help you close the sale requires creativity and chutzpah. In this case, you don’t just make a joke about what went wrong, you actually use it as a reason your customer should buy from you. 
 
Source: Michelle Nichols, Savvy Selling column in BusinessWeek.com; see savvyselling.com for more

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Wilkerson: “They Feel Like Family”

Newton’s Jewelers in Fort Smith, Ark., was a true institution. But after being at the helm for most of his life, owner (and descendent of the original founder) Kelly Newton decided it was time to retire. He chose Wilkerson to handle the sale. “I’ve known the owners of Wilkerson for a long, long time. I felt at home with them,” he says. The final retirement sale was just a “blast” and the Wilkerson sales team made it so very simple and straightforward, says Newton. Would he recommend Wilkerson to others? Absolutely. “They’ve done incredible work,” says Newton. “They feel like family.”

Promoted Headlines

Most Popular