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Line Time: Two-Months’ Salary Rule

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[h3]”As a rule, you are supposed to spend two or three months’ salary on an engagement ring. It’s supposed to hurt a bit — it shows commitment!” [/h3]

Harriet Kelsall from Harriet Kelsall Jewellery Design in the U.K. explaining the two-months’ salary rule to a customer.

We saw this quote on the Rapaport Tradewire and thought it was a pretty good way of responding to someone who asks about how much to spend. It acknowledges the pain, while at the same time smooths the way for a high-ticket purchase. De Beers would be proud.

 

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Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

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Line Time

Line Time: Two-Months’ Salary Rule

mm

Published

on

[h3]”As a rule, you are supposed to spend two or three months’ salary on an engagement ring. It’s supposed to hurt a bit — it shows commitment!” [/h3]

Harriet Kelsall from Harriet Kelsall Jewellery Design in the U.K. explaining the two-months’ salary rule to a customer.

We saw this quote on the Rapaport Tradewire and thought it was a pretty good way of responding to someone who asks about how much to spend. It acknowledges the pain, while at the same time smooths the way for a high-ticket purchase. De Beers would be proud.

 

Advertisement

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials | MSG Jewelers

Wilkerson Takes the Worry Out of Closing

MSG Jewelers has always treated its customers like family. When owner Mike George decided to retire and close the doors of his St. Louis, Missouri jewelry store, he selected a company to manage his going-out-of-business sale that treats its customers like family, too. That’s why he chose Wilkerson. “Wilkerson was able to do all the things that we needed,” says George. In the end, the bittersweet store closing was so much easier with Wilkerson at the helm. From marketing to pricing to inventory, Wilkerson does it all. “It’s a package deal,” says George.

Promoted Headlines

Most Popular