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London Jewelers-Judges Comments

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Adam Graham: The Udells’ commitment to creating a completeluxury experience is amazing. From the beautiful interior, to the bar, thehumidor and their “London Calling” VIP service, this store’s environment iswhat all guild retailers should aspire to create.

 

Todd Reed: A generally fabulous feel all around. Advertisingto displays are creative, luxurious and inviting.

 

Sarah Read: Overall, it almost has the feel of someone’shome; sophisticated and homey all at once. The stairs with the four longmirrors are a definite draw; make me want to go upstairs and see more. Thewebsite is great too. Utilizing actual pictures of guests and staff in thestore gives the website “realness” and a taste of what to expect when peoplecome in.

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Michael M. Clarke: London Jewelers redefines the luxuryshopping experience by removing the intimidation factor. From simple streetaccess to the to the customer-friendly layout to the remarkable welcome andhospitality, the experience is made to be exceptional and memorable.

 

Katy Briggs: London Jewelers delivers a classic luxuryshopping experience at every consumer touch-point. Their marketing isprofessional and represents the brand personality flawlessly, and they know howto leverage their best brands.

 

Bob Taczala: The skylight, cappuccino bar, sitting area andhumidor lend a sense of casualness and frivolity to the store, similar to aBentley, which is breathtaking exhilarating and yet beautifully designed.

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Wilkerson Testimonials

A Liquidation Sale during a Pandemic? Wilkerson Showed Them the Way

For 25 years, Stafford Jewelers of Cincinnati, Ohio, was THE place to go for special gifts, engagement diamonds, high-end Swiss watch brands — in other words, the crème de la crème of fine jewelry. But this summer, the Stafford family was ready to retire. So, they chose Wilkerson to help them close up shop. “One of the biggest concerns was having the sale in the middle of COVID,” says Director of Stores Michelle Randle. Wilkerson gave the Stafford team plenty of ideas as well as safety guidelines, which they closely followed. “All of the employees felt safe, the customers coming in the door felt safe and we did a lot of business,” says Randle. How much business? “The inventory flew,” she says. Translation: They sold millions and millions of dollars-worth of merchandise. Randle calls it, “an incredible experience.” Would she recommend Wilkerson to other retailers who are thinking of thinning their inventories or retiring? “Everyone got more than what they expected out of the sale. You have to hire Wilkerson. They’re amazing.”

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