(Press Release) CHICAGO — Loose diamond wholesaler M. Geller Ltd. has launched its redesigned website featuring improved functionality and new services and programs.
Marc Geller, company president and owner, said, “We have always worked hard at being forward-thinking in the products and services we offer in order to better serve our customers. We took that same approach in the re-design of our website.”
With its more contemporary layout and graphic approach, the M. Geller site offers jewelers a more robust experience in learning about the company’s services and programs. That includes information and demos of the newest editions of the First Choice loose diamond search and Bridal Ring Creator programs.
The site’s online loose diamond search tool now displays search results dynamically and displays responsively on portable devices such as tablets and smartphones. The M. Geller site gives jewelers access to a loose diamond tool of more than 30,000 white, fancy color and lab grown diamonds, as well as the company’s Earring Emporium.
Jewelers will learn how to get additional discounts on special order sales through the Geller Loyalty program, and learn about the benefits and support M. Geller offers through its lab grown diamond brand, New Dawn Diamonds.
Four Decades of Excellence: How Wilkerson Transformed a Jeweler's Retirement into Celebration
After 45 years serving the Milwaukee community, Treiber & Straub Jewelers owner Michael Straub faced a significant life transition. At 75, the veteran jeweler made a personal decision many business owners understand: "I think it's time. I want to enjoy my wife with my grandchildren for the next 10, 15 years."
Wilkerson's expertise transformed this major business transition into an extraordinary success. Their comprehensive approach to managing the going-out-of-business sale created unprecedented customer response—with lines forming outside the store and limits on how many shoppers could enter at once due to fire safety regulations.
The results exceeded all expectations. "Wilkerson did a phenomenal job," Straub enthuses. "They were there for you through the whole thing, helped you with promoting it, helping you on day-to-day business. I can't speak enough for how well they did." The partnership didn't just facilitate a business closing; it created a celebratory finale to decades of service while allowing Straub to confidently step into his well-earned retirement.
