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Mayors Collaborates with Jewelry Designer Pamela Love

Collaboration also serves as a celebration of MAYORS’ exclusive offerings.

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Pamela Love

(PRESS RELEASE) MIAMI, FL — MAYORS, the leading retailer of fine jewelry and timepieces in the Southeastern United States, is joining forces with Miami-born and New York-based jewelry designer Pamela Love for a one-of-a-kind capsule collection that will be exclusive to the retailer’s newly opened Merrick Park flagship and sold on the MAYORS e-commerce website.

Since launching her brand in 2008, Miami native and renowned jewelry designer Pamela Love has received multiple awards, nominations and recognitions throughout the years including the CFDA Lexus Eco Challenge for Sustainable Design in 2012 and the CFDA Swarovski Award for Accessories Design in 2013, and previous collaborations include Barneys New York, Shinola, Opening Ceremony, J.Crew and Nine West; thus, leading MAYORS to connect with Love to create the brand’s first collaboration since the relaunch in October. The capsule collection successfully brings Love’s magnificent designs home to South Florida and MAYORS, which forms a part of her cherished childhood memories and early appreciation for fine jewelry.

The MAYORS x Pamela Love capsule collection encompasses limited edition pieces that represent both brands’ core identity while introducing a unique selling point. With pieces influenced by phases of the moon and comprised of earrings, pendants, bracelets, rings, and necklaces, the capsule collection provides a burst of exclusivity and excitement to the Florida market. The pieces draw from the power of the celestial and the mystic; phases of the moon in the form of rose gold and diamond drop earrings, a yellow gold and blue sapphire bracelet, a diamond and malachite pendant, among other powerful and timeless pieces. Pieces range from $1,000 to $6,000 and will be sold exclusively at MAYORS at The Shops at Merrick Park and online at www.mayors.com.

“Growing up in South Florida, my earliest memories and exposure to jewelry was at MAYORS. With today’s jewelry market being saturated, it’s important to stand out through truly special design and amazing craftsmanship. I’m incredibly excited to get the chance to re-connect with the Miami market through this special capsule collection with MAYORS. I look forward to these one-of-a-kind pieces becoming long lasting heirlooms like the stars in the Miami sky,” stated Pamela Love.

The collaboration, which also serves as a celebration of MAYORS’ exclusive offerings, was a synergy between the two brands to create a collection that stayed true on both ends characterized by elegance and uniqueness while remaining youthful and refined. Pamela Love’s contemporary designs are perfectly in tune with everything women are looking for; striking yet sophisticated jewelry.

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“We are very excited to collaborate with a jewelry designer who is also a Miami native. We look forward to seeing how our clients will respond to the capsule collection and we feel very pleased to be able to bring Love back to her roots and create something bright, energetic and playful for the Miami market,” expressed David Hurley, executive vice president of The Watches of Switzerland Group.

Continuing to partner with brands and create unique merchandise for the MAYORS brand, MAYORS at The Shops at Merrick Park will also be carrying exclusive pieces from Roberto Coin, JB Star, Uneek, Mikimoto and Messika. Additionally, the MAYORS retail experience will be heightened with their own Bridal and Fine Jewelry Collections and other top brands consisting of Breitling, IWC Schaffhausen, Cartier, Mont Blanc Watches, Omega, Rolex, TAG Heuer, and Tudor Watches.

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Press Releases

CIBJO Releases Responsible Sourcing Report

It describes principles applicable to all members of industry.

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(PRESS RELEASE) MILAN, ITALY — With fewer than nine weeks to go to the opening of the 2019 CIBJO Congress in Manama, Bahrain, on November 18, 2019, the second of the CIBJO commissions’ special reports has been released. Prepared by the CIBJO Responsible Sourcing Commission, headed by Philip Olden, the report provides an overview of the first Responsible Sourcing Blue Book, which was approved in January of this year. It defines a universally agreed-to set of recommended responsible sourcing principles, which can be applied by all members of the greater jewelry industry.

“CIBJO has steadfastly stated that no ethical member or company in the jewelry business should be denied the opportunity to participate because, at any particular point in time, it lacks the financial capacity to meet the demands of a compliance system. At the same time, CIBJO does not accept the contention that a company with limited financial resources should be exempt from conducting any form of responsible sourcing due diligence,” writes Mr. Olden.

“The Responsible Sourcing Blue Book indicates what initial steps can be taken at minimal expense and effort, and proposes a program of continual improvement, which companies can apply at their own pace,” Mr. Olden adds. The system suggested is based on the OECD’s Due Diligence Guidance for Responsible Supply Chains of Minerals from Conflict-Affected and High-Risk Areas.

The special report also outlines a program that CIBJO’ Responsible Sourcing Commission has initiated with the Colored Gemstone Working Group, facilitated by The Dragonfly Initiative, involving the creation of an online toolkit that will provide supporting documentation to help companies address the Responsible Sourcing Blue Book guidance. It will be presented at the upcoming CIBJO Congress in Bahrain, and subsequently will be made available to the industry at no cost.

To download a full copy of the report, click here.

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Gemfind Digital Solutions Announces Launch of DiamondLink App E-Commerce Edition

It lets jewelers sell diamonds directly online from curated vendors.

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(PRESS RELEASE) DiamondLink, GemFind’s well-known retail diamond sourcing app that allows retailers to curate a list of diamond suppliers for shopping on their website, has announced the launch of its E-Commerce edition for WordPress, Magento 2.0 and Shopify platforms.

The E-Commerce Edition brings GemFind to a new level, enabling jewelers to sell diamonds from their vendors directly on their website. By using this new edition of GemFind, independent retailers can not only sell diamonds online, but also select diamond qualities they wish to put for sale on their website — fully utilizing search engine optimization (SEO) in the process. With Click reports jewelers have access to data analytics on who was looking at their diamond list and when. Multicurrency – enables jewelers to open their websites to international customers with automatic currency conversion.

“The DiamondLink E-Commerce Edition is something I have long been waiting for,” said Greg Dolkarian from Derco Diamonds in San Francisco. “Not only can I access diamonds from my own customized list of diamond companies, I can go head-to-head with web-based diamond companies in the online space and enhance the ease of purchase of diamonds for engagement rings for my customers.”

The E-Commerce edition of DiamondLink also allows retailers to sell diamonds in real time without owning them and includes availability for dropship options directly from several diamond companies to the consumer. “The DiamondLink E-Commerce edition enables retailers to compete at the same level with major diamond selling websites, while taking advantage of the unique customization of their diamond inventory, noted Alex Fetanat, founder and Chief Executive Officer of GemFind. “Jeweler-curated virtual diamond inventory, coupled with critical online tools, will develop significant traffic and sales.”

While retail jewelers have used DiamondLink for over 15 years, the E-Commerce edition brings a level of functionality and ease-of-use apps that will be available on Magento, WordPress and Shopify stores. This function, combined with GemFind’s other digital marketing tools that include RingBuilder, web development, social media, geofencing, and pay per click (PPC) management, provides jewelers what is essentially a virtual salesman added to their sales team.

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Plumb Club to Require Members to Join RJC

It’s the first organization of its kind with such a policy.

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(Press Release) NEW YORK – The Plumb Club announced that its members voted to require all new and existing Plumb Club members to become Certified Members of the Responsible Jewellery Council. The Plumb Club, a current RJC association member, is the first organization of its kind to require its members to follow the RJC Code of Practices.

The new requirement underscores The Plumb Club’s purpose to “connect its members and their customers and help shape the future of the jewelry industry.”

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The RJC will collaborate with current and future Plumb Club members to ensure they adopt the RJC Code of Practices and effectively communicate their RJC membership status to their customers and business partners.

“Our new By-Law confirms The Plumb Club’s vision of being a responsible supply side organization recognized for leadership, adding value, and positively impacting the jewelry industry,” said Michael Lerche, Plumb Club president. “We strongly believe that any jewelry retailer who buys product from a non-RJC member is taking a very serious and unnecessary risk. Buying product from a Plumb Club member will greatly mitigate that risk.”

“The Plumb Club’s actions set a clear leadership example for other trade associations and member organizations within the jewelry industry. The Plumb Club’s model of cascading RJC membership through its members is a model for other associations to confidently follow,” said David Bouffard, chair of the Responsible Jewellery Council. “At the RJC, we believe that building consumer confidence is not only important for the future of our industry, but is also an imperative that can be acted on today by joining the RJC.”

Both Lerche and Bouffard called for all current and perspective RJC association members to cascade RJC membership throughout their organizations.

“Having a standardized universal code of practices throughout our industry that the retailer, consumer and even our government, can rely upon to guarantee that these products are the most responsibly sourced and ethically produced in the marketplace is critical. Today, we call on the entire jewelry industry to support the Responsible Jewellery Council and work with us in finding a way for every supplier and retailer in our industry to become a member,” said Lerche.

“As Chair of the RJC, I ask other trade associations within our industry to follow the leadership of The Plumb Club: require your members to join the RJC,” exclaimed Bouffard. “The RJC has a team ready and willing to help your organization develop its own model of cascading RJC membership.”

All certified members of the RJC are able to point their customers and business partners to the RJC’s publicly available Code of Practices to validate how the products they buy and sell are responsibly sourced. The RJC verifies its Code of Practices through full membership of the ISEAL Alliance. RJC members must become certified against the Code of Practices through a third party, independent, certification process. The RJC Code is aligned with international standards from the Organisation of Economic Co-Operation and Development and the United Nations Sustainable Development Goals.

For more information about The Plumb Club, visit https://plumbclub.com/. For more information about the Responsible Jewelry Council, visit https://www.responsiblejewellery.com/.

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