Headlines

Mega-Development in Texas Includes Major Retail Component

375,000 square feet of store space planned for The Mix.

Published

2 years ago

December 13, 2022

INSTORE Staff

Rendering Courtesy of The Mix

A $3 billion, 112-acre mixed-experience community centered around a park will include roughly 375,000 square feet of retail space (including a grocery store). Work on the first phase of the development – dubbed The Mix and located about 30 miles north of downtown Dallas – will start later this month.

Specifics on who the retail tenants and grocery store at the complex will be have not yet been announced.

Designed as a Fitwel community, The Mix is planned to support the wellbeing of its occupants. Its design partners include: Torti Gallas + Partners and CallisonRTKL, master plan architects; Kimley-Horn, planning and design engineering; OJB Landscape Architecture, landscaping; StreetLights Residential, mixed-use development; The Retail Connection, retail; and JLL, office and medical space.

“We’re designing not only to optimize how residents will experience The Mix, but also to ensure the entire Frisco community will enjoy The Mix for its high-quality shopping, urban greenspaces, and the promotion of health and wellness as a Fitwel community,” said StreetLights VP of Development Greg Coutant.

Four Decades of Excellence: How Wilkerson Transformed a Jeweler's Retirement into Celebration

After 45 years serving the Milwaukee community, Treiber & Straub Jewelers owner Michael Straub faced a significant life transition. At 75, the veteran jeweler made a personal decision many business owners understand: "I think it's time. I want to enjoy my wife with my grandchildren for the next 10, 15 years." Wilkerson's expertise transformed this major business transition into an extraordinary success. Their comprehensive approach to managing the going-out-of-business sale created unprecedented customer response—with lines forming outside the store and limits on how many shoppers could enter at once due to fire safety regulations. The results exceeded all expectations. "Wilkerson did a phenomenal job," Straub enthuses. "They were there for you through the whole thing, helped you with promoting it, helping you on day-to-day business. I can't speak enough for how well they did." The partnership didn't just facilitate a business closing; it created a celebratory finale to decades of service while allowing Straub to confidently step into his well-earned retirement.