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Even More True Tales On Video

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Even More True Tales On Video

Coming in July’s INSTORE: a classic selection of “True Tales”. With that issue now at the printers and due to hit your hands soon, it seems like a good time to feature a few more video “True Tales” filmed at the SMART Show Chicago. This week, we feature a customer with a request that was at first confusing, and then heart-warming; another customer whose jewelry store offered her a very special Sweet 16 gift; and a story of an uncertain prospective groom who couldn’t quite pull the trigger on a ring purchase.




Want to see all of our “True Tales” on video? Go here.

P.S. Ready to contribute your own video? If you’ve got a video tale to tell, respond below with your email and I’ll follow up with information on how you can get your content to us.

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Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

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David Squires

Even More True Tales On Video

Published

on

Even More True Tales On Video

Coming in July’s INSTORE: a classic selection of “True Tales”. With that issue now at the printers and due to hit your hands soon, it seems like a good time to feature a few more video “True Tales” filmed at the SMART Show Chicago. This week, we feature a customer with a request that was at first confusing, and then heart-warming; another customer whose jewelry store offered her a very special Sweet 16 gift; and a story of an uncertain prospective groom who couldn’t quite pull the trigger on a ring purchase.




Want to see all of our “True Tales” on video? Go here.

P.S. Ready to contribute your own video? If you’ve got a video tale to tell, respond below with your email and I’ll follow up with information on how you can get your content to us.

/* * * CONFIGURATION VARIABLES: EDIT BEFORE PASTING INTO YOUR WEBPAGE * * */
var disqus_shortname = ‘instoremag’; // required: replace example with your forum shortname

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/* * * DON’T EDIT BELOW THIS LINE * * */
(function() {
var dsq = document.createElement(‘script’); dsq.type = ‘text/javascript’; dsq.async = true;
dsq.src = ‘http://’ + disqus_shortname + ‘.disqus.com/embed.js’;
(document.getElementsByTagName(‘head’)[0] || document.getElementsByTagName(‘body’)[0]).appendChild(dsq);
})();

Please enable JavaScript to view the comments powered by Disqus.
blog comments powered by Disqus

Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

If It’s Time to Consolidate, It’s Time to Call Wilkerson

When Tom Moses decided to close one of the two Moses Jewelers stores in western Pennsylvania, it was time to call in the experts. After reviewing two candidates, Moses, a co-owner of the 72 year-old business, decided to go with Wilkerson. The sale went better than expected. Concerned about running it during the pandemic, Moses says it might have helped the sale. “People wanted to get out, so there was pent-up demand,” he says. “Folks were not traveling so there was disposable income, and we don’t recall a single client commenting to us, feeling uncomfortable. It was busy in here!” And perhaps most importantly, Wilkerson was easy to deal with, he says, and Susan, their personal Wilkerson consultant, was knowledgeable, organized and “really good.” Now, the company can focus on their remaining location — without the hassle of carrying over merchandise that either wouldn’t fit or hadn’t sold. “The decision to hire Wilkerson was a good one,” says Moses.

Promoted Headlines

Most Popular