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Layna Silvagni Friedman: Do What You Love and You’ll Never Work a Day in Your Life

Published

8 years ago

August 30, 2016

INSTORE Staff Instore October 2016 Issue

Layna Silvagni Friedman: Do What You Love and You’ll Never Work a Day in Your Life

Layna Silvagni Friedman creates one-of-a-kind pieces for such Hollywood personalities as Janet Jackson, JWoww and Lady Gaga. She’s active in the American Gem Association, Jewelers 24 Karat Club SC, and the Jewelers Board of Trade Diamond Club. She’s a celeb in her own right, too, having appeared on The Real Housewives of Beverly Hills, Snooki & JWoww, E! Entertainment Television’s Holly Has A Baby, Swedish Hollywood Wives and The View.

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”