Connect with us

Best Stores

New Hampshire Jeweler Says Key to Success is to Keep Moving Forward

mm

Published

on

Jude Dutille
Dutille’s Jewelry Design Studio, Lebanon, NH

An important lesson I’ve learned as a jeweler is that there is no such thing as standing still in retail. Either you’re moving forward or falling behind. I believe you should always be looking to identify little things to improve upon, and then have the fortitude to make those changes. Flexibility is a major advantage of being small; it gives us the ability to constantly make small positive changes along the way. We are always keeping an eye out for those small things that help us better serve our customers and the needs of our business.


This article originally appeared in the March 2017 edition of INSTORE.

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Downsizing? Wilkerson Is Here to Help

Orin Mazzoni, Jr., the owner of Orin Jewelers in Garden City and Northville, Michigan, decided it was time to downsize. With two locations and an eye on the future, Mazzoni asked Wilkerson to take the lead on closing the Garden City store. Mazzoni met Wilkerson’s Rick Hayes some years back, he says, and once he made up his mind to consolidate, he and Hayes “set up a timeline” for the sale. Despite the pandemic, Mazzoni says the everything went smoothly. “Many days, we had lines of people waiting to get in,” he says, adding that Wilkerson’s professionalism made it all worthwhile. “Whenever you do an event like this, you think, ‘I’ve been doing this my whole life. Do I really need to pay someone to do it for me?’ But then I realized, these guys are the pros and we need to move forward with them.”

Promoted Headlines

Most Popular