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One of the Most Enchanting Emerging Trends of 2018 is Sultry, Spiritual and a Little Eerie

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One of the Most Enchanting Emerging Trends of 2018 is Sultry, Spiritual and a Little Eerie

These designs are bold and utterly compelling.

A sultry and spiritual look is taking hold in the jewelry world, with a darker mood than the fantastical themes we’ve seen in recent years.

Think mystical fortune-tellers, Ouija boards, a sisterhood of modern witches dancing under the full moon. These designs are bold, sometimes a little eerie, and utterly compelling.

With the Vegas shows fast approaching, our style expert, Becky Stone, sees dark magic jewelery as an emerging trend trend, and some of our Brain Squad members agree. 

“We have been seeking a line in this category,” says Jennifer Farnes of Revolution Jewelry Works in Colorado Springs, CO. “People are starting to come out of their shells and outwardly display jewelry that reflects their home decor.”

Among 226 storeowners and managers we recently surveyed, 11 percent said they plan to stock dark magic jewelry for the holidays. 

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Be sure to check out our Vegas Buying Guide in the June issue of INSTORE.

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Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

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