True Tales

One, Two, Three, Rock Around the Finger

This client wanted three engagement rings. The jeweler ordered champagne.

Published

4 years ago

October 7, 2020

INSTORE Staff Instore October 2020 Issue

A favorite client brought his fiancée in to have her choose her engagement rings. Yes, rings! She chose three. He said, “We want to be different and I want to see some bling on her hand.” He was a bit overexcited and she was a bit overwhelmed, so I sent him up the street to the wine store for a bottle of champagne to celebrate. It gave her a good 20 minutes to decide what she liked and try things on without pressure. When he returned with two very nice bottles of champagne, she was feeling more at ease. — Theresa Peregoy, Classic Facets, Edgewater, CO

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”