Headlines

Online Luxury Retailer Launches Jewelry Portal, Targets $120M+ in Sales

Published

5 years ago

April 19, 2018

INSTORE Staff

It will feature Tiffany, Cartier and other brands.

Yoox Net-A-Porter Group, an online luxury fashion retailer, has launched its first dedicated online destination for fine jewelry and luxury watches.

The destination, part of Net-A-Porter’s website, features products from more than 40 brands, including Piaget, Cartier, Pomellato, Tiffany & Co. and Buccellati. Select items are priced at over 100,000 euros (US $123,410).

The Milan, Italy-based company said in a press release that fine jewelry and watches are “a key part of YNAP’s five-year strategy to grow its high-end luxury category in response to strong customer demand.”

“Fine jewelry and watches are the perfect complement to high fashion and the category is expected to create an opportunity for sales of 100 million euros [US $123.4 million] by 2020 for YNAP,” said Federico Marchetti, CEO of YNAP. “We surprised the sector by introducing this successful category, and the potential of our online platforms for branded jewelry and luxury watches is huge.”

Wilkerson Testimonials

Wilkerson: “They Feel Like Family”

Newton’s Jewelers in Fort Smith, Ark., was a true institution. But after being at the helm for most of his life, owner (and descendent of the original founder) Kelly Newton decided it was time to retire. He chose Wilkerson to handle the sale. “I’ve known the owners of Wilkerson for a long, long time. I felt at home with them,” he says. The final retirement sale was just a “blast” and the Wilkerson sales team made it so very simple and straightforward, says Newton. Would he recommend Wilkerson to others? Absolutely. “They’ve done incredible work,” says Newton. “They feel like family.”