Headlines

Online Luxury Retailer Launches Jewelry Portal, Targets $120M+ in Sales

Published

6 years ago

April 19, 2018

INSTORE Staff

It will feature Tiffany, Cartier and other brands.

Yoox Net-A-Porter Group, an online luxury fashion retailer, has launched its first dedicated online destination for fine jewelry and luxury watches.

The destination, part of Net-A-Porter’s website, features products from more than 40 brands, including Piaget, Cartier, Pomellato, Tiffany & Co. and Buccellati. Select items are priced at over 100,000 euros (US $123,410).

The Milan, Italy-based company said in a press release that fine jewelry and watches are “a key part of YNAP’s five-year strategy to grow its high-end luxury category in response to strong customer demand.”

“Fine jewelry and watches are the perfect complement to high fashion and the category is expected to create an opportunity for sales of 100 million euros [US $123.4 million] by 2020 for YNAP,” said Federico Marchetti, CEO of YNAP. “We surprised the sector by introducing this successful category, and the potential of our online platforms for branded jewelry and luxury watches is huge.”

This Third-Generation Jeweler Was Ready for Retirement. He Called Wilkerson

Retirement is never easy, especially when it means the end to a business that was founded in 1884. But for Laura and Sam Sipe, it was time to put their own needs first. They decided to close J.C. Sipe Jewelers, one of Indianapolis’ most trusted names in fine jewelry, and call Wilkerson. “Laura and I decided the conditions were right,” says Sam. Wilkerson handled every detail in their going-out-of-business sale, from marketing to manning the sales floor. “The main goal was to sell our existing inventory that’s all paid for and turn that into cash for our retirement,” says Sam. “It’s been very, very productive.” Would they recommend Wilkerson to other jewelers who want to enjoy their golden years? Absolutely! “Call Wilkerson,” says Laura. “They can help you achieve your goals so you’ll be able to move into retirement comfortably.”