Connect with us

Opposite of ‘Quitting’ Isn’t ‘Continuing’

mm

Published

on

Came across this valuable nugget of Seth Godin’s (from his book The Dip) on the subject of quitting.

“The opposite of quitting isn’t merely continuing. No, the opposite of quitting is rededication. The opposite of quitting is an invigorated new strategy designed to break the problem apart.”

Got that?

You may feel tired and unable to give your all. Perhaps things are grim in your business, and you’re wondering how long you can last. (In Godin’s books, these periods are called “dips.”)

If your only solution is to grimly trudge on, you will inevitably lose/fail/quit.

Instead, find a new way to attack the problem. Then commit, with all your heart, to that plan. That’s the only way to win.

Advertisement

Also realize that there’s one great thing about dips. They’re a way to thin out the competitive pack. Many businesses fall at the first dip, some at the second or third, others at the 10th. The point is, the more dips you fight your way through, the more likely you are to be a business that survives not just years, but generations.

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

Promoted Headlines

Most Popular

Brainstorms

Opposite of ‘Quitting’ Isn’t ‘Continuing’

mm

Published

on

Came across this valuable nugget of Seth Godin’s (from his book The Dip) on the subject of quitting.

“The opposite of quitting isn’t merely continuing. No, the opposite of quitting is rededication. The opposite of quitting is an invigorated new strategy designed to break the problem apart.”

Got that?

You may feel tired and unable to give your all. Perhaps things are grim in your business, and you’re wondering how long you can last. (In Godin’s books, these periods are called “dips.”)

If your only solution is to grimly trudge on, you will inevitably lose/fail/quit.

Advertisement

Instead, find a new way to attack the problem. Then commit, with all your heart, to that plan. That’s the only way to win.

Also realize that there’s one great thing about dips. They’re a way to thin out the competitive pack. Many businesses fall at the first dip, some at the second or third, others at the 10th. The point is, the more dips you fight your way through, the more likely you are to be a business that survives not just years, but generations.

Continue Reading
Advertisement

SPONSORED VIDEO

Wilkerson Testimonials

Retirement Made Easy with Wilkerson

The store was a landmark in Topeka, Kansas, but after 80 years in business, it was time for Briman’s Leading Jewelers to close up shop. Third generation jeweler and owner Rob Briman says the decision wasn’t easy, but the sale that followed was — all thanks to Wilkerson. Briman had decided a year prior to the summer 2020 sale that he wanted to retire. With a pandemic in full force, he had plenty of questions and concerns. “We had no real way to know if we were going to be successful or have a failure on our hands,” says Briman. “We didn’t know what to expect.” But with Wilkerson in charge, the experience was “fantastic” and now there’s plenty of time for relaxing and enjoying a more secure retirement. “I would recommend Wilkerson to any retailer considering a going-out-of-business sale,” says Briman. “They’ll help you reach your financial goal. Our experience was a tremendous success.”

Promoted Headlines

Most Popular