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OROAREZZO 2019 Closes Under the Banner of Synergies Between Trade Shows

The single jewelry platform is essential for the Italian gold and jewelry industry.

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(PRESS RELEASE)AREZZO – OROAREZZO, the show managed by Italian Exhibition Group at Arezzo Fiere e Congressi, came to a close with significant stability, yet more symbolic in light of a difficult market.

“We have obtained positive results,” explained Ugo Ravanelli, CEO of Italian Exhibition Group, “thanks to the considerable effort made to achieve a single management for jewelry trade shows, which has strengthened the role of the platform IEG aimed for. A management that, at Arezzo, was clearly demonstrated in all its efficiency and which was substantially based on four mainstays: bringing the dates forward according to market strategies, investing, focusing on positioning and developing buyer incoming from abroad.”

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Thanks to this work, from 6th to 9th April, OROAREZZO grouped together and promoted the very best of Made in Italy gold and jewelry on an international scale. The expected figures were confirmed: over 450 guest buyers, traders from emerging and traditional markets, in attendance from 60 different countries due to the support of MISE (Italian Ministry of Economic Development) and ICE (Italian Trade Agency) as well as 500 exhibiting companies representing the best of Made in Italy jewelry production.

The Show’s positioning, increasingly more transparent and defined both in terms of offer, which focuses on Italian manufacture, and on demand, which embraces countries from all over the world, received much appreciation.

The inflow from leading markets was good: first of all from the Middle East (with the United Arab Emirates, Saudi Arabia and Lebanon) but also from the USA, while Hong Kong, Germany and Spain remained stable.

Business activities during the Show reflected the sector’s export trends highlighting, in fact, the United Arab Emirates in first place in the ranking of main outlet countries, especially for Arezzo jewelry production, with an increase in exports to Hong Kong (+4.2%) and US demand remaining stable.

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Due to IEG’s efforts, the event provided the chance to weigh up the Italian jewelry industry’s situation in the presence of all the sector’s interlocutors; from MISE – whose participation was further enhanced by the attendance of Prof. Michele Geraci, Undersecretary of State for Economic Development,– to company representatives.

Confindustria Federorafi, Confartigianato, CNA and Confimi Industria, representing the entire Italian gold and jewelry manufacturing industry, formally asked the Government for more public investment in order to strengthen the leadership of Italian trade shows.

Also much appreciated was the change of date for this 40th edition of the show, brought forward to better balance out the jewelry show calendar and to avoid overlapping with religious festivities (Easter, Passover, Ramadan).

This decision made it easier for exhibitors and buyers from target markets to attend. Buyer services were also extended so that the buyers could organize their business activities more efficiently. They also particularly appreciated the chance to enjoy the city tour program.

Integrating the business service offer with the participation and promotion of the territory confirmed the distinctive trade show model that IEG is intent on encouraging. The value of the trade show event, not only for the jewelry sector but for the entire local hosting system, was highlighted in relations with the city, in the organization of concurrent events and by local businesses remaining open during the show weekend.

The single platform’s coming gold and jewelry events managed by Italian Exhibition Group will be in Vicenza, with Vicenzaoro September from 7th to 11th September and once more in Arezzo from 26th to 28th October with Gold Italy.

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Live Presentation with Instagram Secrets for Jewelers – Quickly Grow from 0 to 5000 Followers

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(PRESS RELEASE) Following the highly successful Social Media presentation by EMD’s Brian Plante at the famed Jewelry Show in Pittsburgh, EMD has decided to go LIVE on the Facebook group, Jewelers Conquering the Digital World, for all jewelers to benefit from. Entering the social media realm has become a must for small businesses – including jewelry stores – in order to compete against the online giants.

The free presentation tackles issues most jewelers are facing regarding online marketing and what it takes to succeed on social media. From ‘How to Get More Instagram Followers’ to ‘DIY Instagram Hacks’, Brian has found the sweet spot that addresses what jewelers want to know.

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In the diamond business from 1979, EMD has become one of the leading diamond manufacturers, focusing largely in the North American market. Seeing the change in direction the industry has taken since the explosion of social media, they knew that helping local jewelers succeed in the online world was extremely important. This is what led to the beginning of their Facebook group, Jewelers Conquering the Digital World, a safe place for jewelers to come and network with other jewelers about all things social.

The group has grown tremendously in a short amount of time and has become the go-to place for tips and conversations about social media. With no vendors allowed, the group consists only of jewelers who want to conduct open and honest chats on digital marketing and how to succeed.

The Social Media Presentation will go LIVE on Facebook for all the jewelers in the JCDW group on Monday, August the 26th 11 am est, so interested jewelers still have time to join before then. It’s already being called the “Social Media Gamechanger” by jewelers who have implemented Brian’s winning strategies and are doubling their social media following.

If you are a jeweler interested in participating in the group and receiving access to the LIVE stream, you can join here: Jewelers Conquering the Digital World.

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IJO/GIA GemKids Was a ‘Huge Hit’

75% of members was in attendance.

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(PRESS RELEASE) SOUTHPORT, CT — The Independent Jewelers Organization (IJO) held its semi-annual conference in Pittsburgh, PA July 19-23, with close to 75% of members in attendance. IJO was in the process of putting together a Kids’ Program when GIA stepped up and offered to present their GemKids class. Forty of IJO’s “Next-Next Gen” signed up, ranging in age from 5 to mid-teens.

“Seeing these children discover the beauty of gemstones first-hand is an experience I will keep in my heart,” said GIA’s Supervisor of Guest Services and class instructor Linda Chudomelka. “Their eyes really lit up when they realized how much fun gemology can be. All of the children were eager to learn, even the little ones who were not able to spell yet.”

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“This program has never been taught in the U.S. outside of the Carlsbad campus, and we thank GIA for bringing this 90-minute educational experience to us,” stated Penny Palmer, IJO’s Director of Member Services. “The hands-on class covered a wide range of subjects from ‘What is a Rock?’ to ‘What is a Mineral?’ to ‘What is a Gem?’, Mohs scale, inclusions, phenomena, tools, birthstones and much, much more.”

According to Jacob Walton, age 5 (Hudson Valley Goldsmith, New Paltz, NY), “My favorite part was when we got to look at the rocks with a flashlight. There were secrets in them, one was all white and when you looked at it with the flashlight, you could see a rainbow.”

Lucca Montoya (Montoya Jewelry Designs, Windsor, CA), also 5, loves to travel and was interested in seeing where various rocks come from. Her favorite stones are rubies. “But the best part was I got to meet Harley!” Lucca’s mom Annie said the class was so interesting she was able to brush-up her own training.

Suzanne Faske from J.H. Faske Jewelers in Brenham, TX brought two of her children. “One thing is for sure — they LOVED it!! We had so many laughs that evening listening to them talking about what they learned.”

“I really enjoyed learning about Amber. It is pretty cool that leaves, bugs, and tree bark can be trapped inside of Amber. I also liked learning about the hardness scale of gemstones. It was fun to scratch the stones together and see which gemstone is harder.” — Caleb Faske, age 7

“One of my favorite parts of the class was using the flashlight to see the different things in a gem. We saw a rainbow, a star, a cloud, glitter and light. It was also fun to see and feel the different textures of rocks.” — Sophia Faske, age 8

“IJO will continue to investigate a varied array of programs to present to our kids”, Palmer added, “with the hope that these classes will inspire them to attain a love of gemology and perhaps one day carry on the family tradition!”

“GemKids is a beautiful example of how we are giving back to the community, giving children around the world a first look at the fascinating science behind all we do,” said GIA Director of Institute Relations Shahdeh Ammadi. “This is part of our mission; Our commitment to educate and ignite passion for gemology reaches far beyond the trade.”

For information on IJO membership contact Penny Palmer at 800.624.9252.

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Vibrant Gemstones Make a Splash in Gems & Gemology

Summer issue features chart of inclusions in natural, treated, imitation and laboratory-grown opal.

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(PRESS RELEASE) CARLSBAD, CA – Dive into the Summer 2019 Gems & Gemology (G&G), GIA’s (Gemological Institute of America) quarterly professional journal, for insights into Mozambique ruby, Madagascar sapphire, black nephrite from China, pearls and opal inclusions. The latest G&G is available in print by subscription and in the GIA Store, and digitally – at no cost – on GIA.edu.

GIA field gemologist Wim Vertriest and senior manager of identification Sudarat Saeseaw open the issue with a review of ruby from Mozambique that explores a decade of production, distribution, gemological characterization and the most common treatment processes applied to material from this locality. Billie Hughes of Lotus Gemology and Rosey Perkins with Fura Gems present their findings of low-temperature heat treatment experiments on sapphire from Madagascar and the means for separating unheated from heated stones. Also, lead author and PhD student of mineralogy at Tongji University Qian Zhong shares the study of black nephrite jade from Guangxi, southern China that appears to be part of a large-scale jade formation belt in the region.

Pearls are the focus in two of the articles in the summer issue. Jean-Pierre Gauthier from the Gemological Research Center of Nantes and his coauthors characterize “flame structure” in 37 pearls from bivalves of the Tridacnidae family that revealed evidence of rotation during growth. Researchers at the Max Planck Institute for Chemistry, Johannes Gutenberg University, and GIA’s New York and Bangkok laboratories share a pearl identification challenge, where two pearls could not be positively identified at any of these gemological laboratories.

In the final feature, GIA manager of colored stone identification Nathan Renfro and coauthors present a large and colorful opal inclusions chart that is also available as a laminated wall chart from the GIA Store online. Lab Notes includes a rough diamond with fake green “radiation stains,” a study on the separation of kornerupine and prismatine, and the first report of a color-change spessartine garnet examined by GIA.

The issue is rounded out with the regularly occurring features G&G Micro-World, Diamonds from the Deep and Gem News International.

This and every issue of G&G since 1934, including full articles, lab notes, photo galleries and exclusive video footage, is available at no cost on GIA’s website GIA.edu/gems-gemology.

Additional research articles are available at GIA.edu/gia-news-research.

Print subscriptions and copies of back issues are available at http://store.gia.edu/.

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