Press Releases

Overnight Releases 2 Catalogs

Published

7 years ago

October 16, 2017

INSTORE Staff

(Press Release) Overnight announces the release of two new catalogs that will find their way to your mailbox this October.

The first focuses on bridal, with more than 650 pages of engagement rings, wedding rings and men’s wedding bands, all in-stock for overnight delivery. The second is a new collection of high-end couture finished jewelry that provides a designer look without the designer price.

Because bridal is your most important category, Overnight has focused on adding to its already impressive bridal selection of 18,000 styles. Basics and best sellers are available in a wider range of variations and diamond sizes. And hundreds of new designs, including bypass and fancy halos, will excite customers looking for classics with a twist. All styles are available in all metals and diamond qualities and are pictured in a super high resolution so your customers can see the brilliance of the jewelry on the page. Every item in this new catalog is made in the U.S. and can be delivered to your door in as little as one business day. Special orders ship in three to five days!

In addition to women’s bridal styles, Overnight has launched a full range of men’s wedding bands all featured in the new Volume 6 catalog. Like everything Overnight offers, they are available in a huge range of styles, widths, metals, weights, diamond qualities and ring sizes. Every design is customizable in any way the customer wants.

Packaged along with the bridal book, you will find the new Couture Catalog. At first glance you might think it’s from an Italian fashion brand, but it’s even better because Overnight’s new Couture Collection offers designer styling without the designer price. And of course, everything is in stock for overnight delivery with a 10-day no-questions-asked return policy.

The couture collection offers a variety of different looks, from the sleek contemporary gold collection, or the vintage inspired gemstone collection, or updated diamond classics like adjustable diamond tennis bracelets and swingy diamond drops.

Satiny textures, soft gold mesh, sprinkled diamonds, trendy silhouettes, vintage details, colorful gemstones and delicate Millennial-friendly designs: It’s all there. But unlike a designer brand you can call in a selection to show a customer and simply return it if it doesn’t sell. There are no minimums and no buy-in requirements.

If you have not received a copy of the new catalogs, call 888-731-1111 or email Sales@Overnightmountings.com. INSTORE Overnight

You Wouldn’t Cut Your Own Hair. Why Run Your Own Retirement Sale?

After being in business for over a quarter of a century, Wayne Reid, owner of Wayne Jewelers in Wayne, Pennsylvania, decided it was time for a little “me time.” He says, “I’ve reached a point in my life where it’s time to slow down, enjoy a lot of things outside of the jewelry industry. It just seemed to be the right time.” He chose Wilkerson to handle his retirement sale because of their reputation and results. With financial goals exceeded, Reid says he made the right choice selecting Wilkerson to handle the sale. “They made every effort to push our jewelry to the forefront of the showcases,” he says, lauding Wilkerson for their finesse and expertise. Would he recommend them to other jewelers who want to make room for new merchandise, expand their business or like him, decide to call it a day? Absolutely he says, equating trying to do this kind of sale with cutting your own hair. “The results are going to happen but not as well as if you have a professional like Wilkerson do the job for you.”