Headlines

People Wanted This Jewelry Before There Was Even a Website to Order it From

Published

7 years ago

July 12, 2016

INSTORE Staff

The site still has a text placeholder that reads “blah blah blah.”

Thanks to a fashion blog, a new jewelry collection from Roxanne Assoulin was catapulted into Instagram stardom before the renowned designer could even launch a website for it, as InStyle writes. The article explains how Assoulin showed the jewelry to Leandra Medine of the Man Repeller fashion website, who then posted photos on social media. “Leandra put everything on at once – she stacked like eight chokers and 16 bracelets,” Assoulin says. “And then an hour later, my Instagram was blowing up. She launched the collection for me. I didn’t even have a website up.” Indeed, the biography page on Assoulin’s website – roxanneassoulin.com – still displays the placeholder text of “blah blah blah.”

Some Americana for an Americana weekend…… And these guys are overnightable in the US tap bio to indulge… xxx #uncomplicatedindulgence #infinitepossibilities #maritime #spectrumbracelet #spectrumchoker #allwrappedup #roxanneassoulin

A photo posted by Roxanne Assoulin (@roxanneassoulin) on Jun 30, 2016 at 4:56am PDT

Wilkerson Testimonials

Wilkerson: “They Feel Like Family”

Newton’s Jewelers in Fort Smith, Ark., was a true institution. But after being at the helm for most of his life, owner (and descendent of the original founder) Kelly Newton decided it was time to retire. He chose Wilkerson to handle the sale. “I’ve known the owners of Wilkerson for a long, long time. I felt at home with them,” he says. The final retirement sale was just a “blast” and the Wilkerson sales team made it so very simple and straightforward, says Newton. Would he recommend Wilkerson to others? Absolutely. “They’ve done incredible work,” says Newton. “They feel like family.”