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When it comes to filling your showcases for the holidays, these styles are the favorites to tempt your trend-conscious clients.




When it comes to filling your showcases for the holidays, these styles are the favorites to tempt your trend-conscious clients.

Las Vegas Jewelry Week is right around the corner, and as always, INSTORE’s intrepid team of editors and contributors will faithfully trek out to the desert to bring you a look at the latest trends to be found. But why wait? We can give you a sneak peek right now of the sizzling styles that will make their way into wholesale showcases in Las Vegas. Here we place our bets on which hot sellers, emerging trends and expanding categories we believe you should consider before rolling the dice on new items to bring into your store. So have fun, gamble at the tables and go shopping on our predictions.



Talismanic Turquoise

Turquoise translates into seasonless jewelry. No longer is it the bright green/blue associated with the warm-weather months. Like white after Labor Day, it has become widely accepted as a year-round gemstone. We no longer speak in terms of “the return” of this versatile gem, which is most appealing in high-karat gold. It’s one that’s here to stay.


Larisa Laivins

Pavé diamond disc ring in 18K yellow gold inlaid with turquoise




Ruth Tomlinson

Turquoise studs with beaded edge set in 18K yellow gold


P+44 207 831 3033



Sylva & Cie

Pear-shaped turquoise drop earrings with 18K yellow gold and accent diamonds


P(213) 488-1444




Gothic style 14K rose gold ring inlaid with Sleeping Beauty turquoise and diamonds

Price on request

P(800) 521-5986




Turquoise drop earrings with blue diamonds and 18K yellow gold chain



Will you stock it for the holidays?

YES 46%
NO 54%

Mark Thomas Ruby
SunSpirit Designs, Loveland, CO

Turquoise is always big in this part of the country.

Tom Schowalter
Miner’s Den Jewelers, Royal Oak, MI

We have a very nice selection of turquoise jewelry, and yes, we will expand this area.

Steven Wardle
Forest Beach Design, Chatham, MA

Big and colorful for a reasonable price; how can you go wrong?

Jill Keith
Enchanted Jewelry, Danielson, CT

Absolutely. We’re supporting a ‘denim and diamonds’ Chamber of Commerce event this month and are sourcing authentic, handmade reservation pieces as I type. My family had Appaloosa horses before jewelry … we loved the days of this jewelry sold by vendors at national horse shows.

Valerie Naifeh
Naifeh Fine Jewelry, Oklahoma City, OK

I use turquoise a lot in my own line. I set it in 22K yellow gold. Whatever I make usually sells, especially in rings and earrings.



What goes around comes around, and that applies to hoop earrings in a big way for 2017. Along with diamond studs, hoops are a staple of a woman’s jewelry wardrobe. Celebrities love them, from actresses of the ‘60s to the stars of today’s music scene. Hoops have circled back around in twisted, hand-textured versions, sculptural silhouettes and with accents of different shapes and sizes of gemstones.


Just Jules

Bubble hoop earrings in 14K yellow gold with opal accents


P(480) 860-6211



Dinny Hall

Large Wave hoops in 22K yellow gold vermeil over silver


P+44 207 704 1543



Julie Lamb

18K yellow gold with diamonds (0.44 TCW)




Mattia Cielo

Rugianda hoop in 18K rose gold with white diamonds (2.14 TCW)


P(917) 553-5360



Eva Fehren

Zipper hoops in 18K rose gold with pale champagne diamonds


P(646) 861-3595


Will you stock it for the holidays?

YES 74%
NO 26%

Michael Baer
Green Bear Metal Works, Montrose, CO

Hoops will always be just the thing for a certain type of gal.

Tonia Ulsh
Mountz Jewelers, Camp Hill, PA

We saw this trend during the holiday season. We ordered more in for our stock at that time and will continue to replenish as the trend continues.

John Przeclawski
Jewelry Plus, Winter Park, FL

We’ve seen the trend, started stocking more already.

Theresa Namie
Stephen Vincent Design, Minneapolis, MN

Hoops are classic but we can also add design elements to make them even more fun! Easy sale.

James Gattas
James Gattas Jewelers, Memphis, TN

They are still basics but in an uptrend mode and deserve more attention with marketing and inventory.

Murphy McMahon
Murphy McMahon & Co., Kalispell, MT

I am noticing an uptick in hoop sales, both white gold and yellow gold. Before if someone was shopping for white metal, silver was the choice for much less money. Now white gold is asked for.



There is no doubt that Y-necklaces and lariats continue to trend in delicate and larger versions. The most on-trend of these styles are being designed with chunkier chain and larger medallions on the bottom for a look that can easily layer with other necklaces but can also stand alone. Bead and gemstone versions with accents of gold and diamonds or small pavé sapphires are also answering your customers’ desire for more color.

Amy Glaswand

Stella lariat in 18K yellow gold accented with diamonds


P(917) 754-0001

GFG Jewellery

Bar necklace in 18K gold set with pink and blue sapphires


Moritz Glik

Lariat necklace in 18K yellow gold and palladium gray gold with diamonds (4.37 TCW) enclosed in double white sapphires


P(212) 679-0948


With Every Breath floral pendant on clip necklace in 18K yellow gold and white gold with diamonds


P(917) 714-4642


Hand-woven necklace in 18K yellow gold with faceted pear-shaped citrines and diamonds


P(212) 439-9400


Will you stock it for the holidays?

YES 44%
NO 56%

Stacey S. Sachs
Solomon’s Fine Jewelry & Watch, Albertson, NY

Nice trend, they do come and go! We have them in stock, but we never go too crazy. Nice in the warmer months, long and short lariats.

Morgan Bartel
Susann’s Custom Jewelers, Corpus Christi, TX

Not sure yet, but the style is very ‘Texas,’ so I don’t see why we wouldn’t.

Andrea Riso
Talisman Collection, El Dorado Hills, CA

We’ve been selling these well for years. Lariats do well; Y-necklaces are a harder sell. We always have two-tone lariats.

Elysia Demers
Barnhardt Jewelers, Spencer, NC

We didn’t do the choker trend and glad we didn’t. But long, Y- and lariats have done well since the holidays, so we just ordered some new ones.

Ryan “Jr” Karp
Cornerstone Jewelry, Palos Park, IL

We are already seeing the growth in this trend and it’s an oncoming storm of potential.


No Longer A Pair

Move over rings: earrings have fast become the category of jewelry to stack. There are myriad styles from which to choose and the best part is that you can wear them mixed and mismatched. Find a stud, invest in a diamond cuff or gemstone jacket, let a nature-inspired motif climb up your ear, or simply try out as many posts as you can. Layering is the key to multiple sales.



Thistle ear cuffs in 18K yellow gold set with multicolored diamonds and pearls


P(323) 525-1738




Sterling silver post and ear jacket with bezel-set cubic zirconia




J Luu

Three row diamond helix ear cuff (0.20 TCW) in 14K yellow gold




Jade Trau

Vertical ear climber in 18K gold with round brilliant diamonds (0.60 TCW)


P(212) 719-3333



Anissa Kermiche

Jeune Fille En Fleur ear climber in 14K yellow gold and white quartz crystal


P+44 770 333 1385


Will you stock it for the holidays?

YES 39%
NO 61%

Jennifer Farnes
Revolution Jewelry Works, Colorado Springs, CO

We have a few new ear climbers we added and have expanded on our fine body jewelry options.

Annette Kinzie
Leonard Jewelry, Stillwater, OK

This is another trend that we have been suggesting and promoting for the past months and are seeing a good sell-through in front to back styles.

Christina Ohara
Blue Mountain Gems, Roanoke, VA

I’m designing a new line of mismatched earrings, because life is not perfect.

Elizabeth Breon
Coast Jewelers, Florence, OR

I have always carried these. Made dozens of custom ear cuffs. Very fun category, especially before it was a ‘trend’ and edgier customers were delighted to have something unique.

Janne Etz
Contemporary Concepts, Cocoa, FL

I’ve had ear cuffs and climbers for decades. Always sell well! Happy to have ‘the market’ marketing them for me!


Silver Linings

Not since the disco era has silver lamé in all its shining glory been as popular a fashion statement as it was on the fall/winter 2017/18 ready-to-wear runways. Jewelry follows suit. Crushed, satined, sandblasted, hammered and other hand-finished silver and white metals, sometimes accented by diamonds, offer a similar shimmer to the fabrics and remind us that solid gold is going head to head with textured silver this season.



Sterling Silver cuff bracelet





Conical studs in 18K white gold set with diamonds (3.99 TCW)





Spider cuff in white gold-plated brass


P+9613 476761



Wolf & Moon

Alcove hoops in hand-painted wood with sterling silver


P+44 20 3371-9324




Hammer-textured Cyclone earring in 950 palladium and prong set with diamonds


P(212) 420-9370


Will you stock it for the holidays?

YES 49%
NO 51%

Elizabeth Breon
Coast Jewelers, Florence, OR

I keep all kinds of textured pieces on display and offer to change the texture at my bench if the customer prefers. I have sold a lot of polished bands changed to matte this way.

Annette Evans
RD Allen Freeport Jewelers, Freeport, ME

Always feature this. It is a constant.

Pam Chehade
Pamela’s Fine Jewelry, Spring Green, WI

Always have lots of white metals in different textures.

Andrea Riso
Talisman Collection, El Dorado Hills, CA

We sell a ton of this and it keeps growing.

Michael Derby
D3 Diamonds and Fine Jewelry, Clemont, FL

The white category continues to be strong and continues to dominate sales in virtually every category.


All in The Wrist

Wide cuffs and hinged bangles continue to grow in popularity (as opposed to skinny stacks), impacting what your clients will want to wear. These pieces range from the new locket bracelets to distressed metals and chunky gemstone-set styles. For a statement look without the hefty price tag, why not try wide but sculptural styles that are open and airy, allowing for a big look without the heavy metal.


Zoe Chicco

Large curved crossover X cuff in 14K yellow gold with white pavé diamonds (0.51 TCW)


P(213) 489-1226



Ark fine jewelry

Gateway bracelet in 18K yellow gold with rose-cut Indian blue moonstone (37.04 TCW)





Modern mourning locket bracelet in 18K yellow gold with the words “forget-me-not” in enameled detail and a forget-me-not flower set with black diamonds




Dana Bronfman

Wide convex-shaped cuff with circular cutouts in black rhodium-plated sterling silver with matte finish


P(605) 269-1101



Sarah McGuire

Sculptural wide sterling silver cuff bracelet with a satin finish


P(773) 327-8870


Will you stock it for the holidays?

YES 53%
NO 47%

Donna Soodalter-Toman
DIVA, Newtonville, MA

Big cuff/bracelet-obsessed.

Cindy Fuller
Fuller Designs, Poplar Bluff, MO

Love cuffs in wide widths!

Brenda Newman
The Jewelry Source, El Segundo, CA

Big, wide and gold.

Jim Alati
Simmons Fine Jewelry, Meridian, ID

Very strong category.

Mark Kasuba
M. Edward Jewelers, Pittsfield, MA

These have been steady movers in 2016-2017.


In Full Bloom

Ready-to-wear and couture designers planted the first seed of this trend during the spring/summer 2017 runway shows and it continued right into fall/winter 2017/18. Florals are rejuvenated each season, but this year we will see an explosion of blooms in all types of botanicals, from freshly picked garden varieties to exotic wildflowers in a range of styles from feminine to cutting-edge.



One-of-a-kind diamond and ruby earrings

Price on request

P(800) 868-5532



Suzy Landa

Hoops in 18K yellow gold with petals of rubellite and diamonds


P(212) 874-2346




Flower bracelet in rose gold, diamonds and pink sapphires


P+39 0131 941719



Adel Chefridi

Rounded band in 18K yellow gold set with a floral motif of diamonds and pink sapphires


P(866) 428-8777



Mousson Atelier

18K yellow gold Lily Of The Valley brooch with enamel and diamonds, tsavorites and moonstones


P+7 495 663 37 07


Will you stock it for the holidays?

YES 41%
NO 59%

Kathy Buccieri
Buccieri’s Gems & Jewelry, Valley Road, NJ

We would definitely consider some jewelry with a floral element. Nature has always done well with our clients. This includes butterflies, dragonflies, etc.

Craig Husar
Lyle Husar Designs, Brookfield, WI

Parade Design features a collection of floral designs called Lyria that our customers love. Floral engagement rings seem to be trending in the Midwest.

Lisa McConnell
Lisa McConnell Design Studio, Fort Worth, TX

Good idea, I’m on it.

Marta Jones-Couch
Elements Ltd., Des Moines, IA

What’s not to love?

Marc Majors
Sam L. Majors, Midland, TX

Worth exploring. Vendorafa makes a floral ring with multi-color gemstones. I bet I could sell that pretty little bauble.


Out West

These designs offer a refreshing take on Native American jewelry, which features the neutrals of hot sands, the burnt-orange hues of sunset and the indigo evenings of desert skies (as well as turquoise, of course). The look takes the talismans of different tribes as well as the leather fringe and denim of the Wild West and translates them into a citified or bohemian street style.


Chasseur Fine Jewelry

Sunray pattern sterling silver extra large crescent pendant with beaded detail


P(781) 956-4390



Emily Keifer Jewels

Sterling silver lariat necklace with starburst set white star charm


P(856) 287-0076



Fern Freeman

Pavé diamond circle with suede fringe and 18K gold drops necklace


P(917) 217-1727



Karch x Wolfe

Turquoise with sterling silver and 18K yellow gold lariat necklace


P(212) 965-9699



Julez Bryant

Crescent moon earrings with diamond cut ball chain fringe in 18K rose gold and diamond accents


P(760) 931-1416


Will you stock it for the holidays?

YES 17%
NO 83%

Eileen Eichhorn
Eichhorn Jewelry, Decatur, IN

Popular in our area since 1970.

Stacey S. Sachs
Solomon’s Fine Jewelry & Watch, Albertson, NY

Not a big fan, but may try it because I do not buy for me, we buy for the consumer!

Morgan Bartel
Susann’s Custom Jewelers, Corpus Christi, TX

Could we be a real jewelry store in Texas if we didn’t feature this trend?

Tonia Ulsh
Mountz Jewelers, Camp Hill, PA

We added feather jewelry in silver and gold last year as well as some bolo type designs.

Karen Hollis
K. Hollis Jewelers, Batavia, IL

We are ‘From Fun to Fine.’ We have lots of styles in leather, fringe and bolo; some even have a diamond in them.


Cool Convertibles

Taking their cue from antique demi-suites, jewelry designers are creating styles that can be worn in multiple ways. There are day-to-night earrings, which make a statement when all components are connected but take on a more everyday feel when pendant or fringe bottoms are detached. There are also rings that can be worn as pendants, and necklaces to which charms and tassels can be added.


Eden Presley Fine Jewelry

Earring/pendant transformer with lapis center stones, rainbow moonstone, turquoise, opals and diamonds set in 14K yellow gold




Anne Sportun

A stack of 18K gold and ruby wrap bracelets that can be worn layered around the wrist, as a necklace or ankle bracelet


P(844) 363-4114



Alberian and Aulde

14K rose gold clasp locks onto three different stations to create different looks and lengths in this sterling silver and rose cut moonstone necklace


P(201) 864-2745



Variance Objects

Day-to-night earrings with tanzanite studs and tourmaline asymmetrical drops at the bottom in 14K and 18K yellow, white and rose gold

$387 (studs), $640 (drops)

P(831) 346-6758



Gigi Ferranti

Hexagon two-in-one earring with pavé diamond studs and faceted bead chain drops in 14K yellow gold; the chain drop is on a ring that is removable


P(718) 251-1614


Will you stock it for the holidays?

YES 46%
NO 54%

Susan Eisen
Susan Eisen Fine Jewelry & Watches, El Paso, TX

Love to show off how they can be worn in different ways. Customers love the versatility of this jewelry.

Michael Baer
Green Bear Metal Works, Montrose, CO

Dual performances and peek-a-boos are a specialty here.

Mary Jo Chanski
Hannoush Jewelers, Rutland, VT

We have a few collections that allow bracelets to be hooked onto necklaces as an extension … or a bracelet that can be converted to an anklet.

Stew Brandt
H. Brandt Jewelers, Natick, MA

Loved these pieces the last time they were popular. Will probably bring some on.

Jennifer Farnes
Revolution Jewelry Works, Colorado Springs, CO

Flexible options make justifying the purchase easier for our clients. Knowing something can take on a different look/use is truly like getting a two-fer.


Book ’em, danno

Books that cover renowned houses, enduring and meaningful motifs or modern designers will inspire clients to dream and to purchase. Why let your neighborhood book store make the sale when your customers can walk out with an extra luxury — or you could even give one free to your best clients as a holiday thank-you!


Taffin: The Jewels Of James De Givenchy

Written by James Taffin de Givenchy, nephew of fashion design icon Hubert Givenchy, this book explores the author’s inspirations and masterful jewelry creations in photos by his brother Philippe. It offers both a sophisticated and lighthearted glimpse into his life and work with vivid homage to his experiences, references and his exuberant, colorful and sculptural creations.




Jeweler: Masters, Mavericks, and Visionaries of Modern Design

Written by editor-in-chief of Town & Country Stellene Volandes, an expert on contemporary jewelry, this book is a curated exhibit of 17 of the most influential international jewelers of our time. Volandes’ eye for uncovering modern talent and her narrative writing style along with the stunning images offer readers a peek into the world of these visionaries.




Fine Jewelry Couture: Contemporary Heirlooms

For this book, author Olivier Dupon has chosen a group of 30-plus jewelry designers who push the boundaries of their imagination and experiment with a variety of materials, yet always with attention to unparalleled craftsmanship.




Flora: The Art Of Jewelry

Patrick Mauriès and Evelyne Posseme bring us into the magical and exotic gardens of jewelers from the 1700s through the present. Beautifully photographed by Jean-Marie del Moral, Flora focuses on the pieces that are in the permanent collection of the Musée des Arts Décoratifs in Paris.




The Pearl Necklace

Revered jewelry author Vivienne Becker explores the pearl and its legacy and legends through the back stories, portraits and still-lifes of renowned women who draped themselves in them. Queen Elizabeth, Marie-Antoinette, Empress Eugene, Princess Alexandra, Princess Diana, The Duchess of Windsor, Elizabeth Taylor, Grace Kelly, Babe Paley and Helena Rubenstein are all included in this book.



Will you stock it for the holidays?

YES 12%
NO 88%

Chris Wattsson
Wattsson & Wattsson Jewelers, Marquette, MI

We do feature other styles of books to suit our customers, such as agate and area mining history literature.

Craig Husar
Lyle Husar Designs, Brookfield, WI

Great suggestion. Where do I buy these books at wholesale?

Marc Solomon
Solomon’s Fine Jewelry, Plainview, NY

They are currently displayed near the product cases.

Jill Keith
Enchanted Jewelry, Danielson, CT

This is a fantastic idea! I hadn’t thought of it, but I will definitely expand jewelry education materials.

Cathy Calhoun
Calhoun Jewelers, Royersford, PA

Good idea as a gift to VIP customers.



We asked our Brain Squad: What do you think will be the breakout category this holiday season?



“Stackable rings were a great trend this season! We sold several diamond and gemstone versions and even custom designed several options. They are also a big hit during bridal season. Every bride wants to put their unique twist on their engagement ring.”—Erica Lorenz, Michael & Sons, Reno, NV





“Organic art deco. We have been receiving more requests for structural art deco with vines and leaves incorporated. I think it’s going to be a breakthrough, even in architecture.” —Jennifer Farnes, Revolution Jewelry Works, Colorado Springs, CO





“I’m asked for men’s jewelry constantly. Something classy, functional, shows a taste for luxury but isn’t gaudy … we’re working on successfully filling that void.” — Jill Keith, Enchanted Jewelry, Danielson, CT





“We’ve seen a big demand for big signet rings, domed rings and large statement rings.”—Elysia Demers, Barnhardt Jewelers, Spencer, NC



1. Pamela Froman Crushed Melange stack with four 18K white, pink, and yellow “crushed” gold rings set with diamonds; the solitaire ring features a 1.23-carat silver Montana sapphire cut by John Dyer. $2,090-9,680, (323) 954-7436 | | 2. Alison Nagasue Spiral wrap ring in 18K green gold with diamonds (0.22 TCW). $4,800, (201) 926-0039 | | 3. David Heston Sterling silver bracelet with black diamonds. $3,500, (415) 499-7635 | | 4. Anabel Higgins Scout signet ring in 18K yellow gold with diamonds (0.61 TCW). $7,800, (626) 799-3109 |



Beth Bernstein is a published author of three books and jewelry and fashion expert with 18+ years experience. A broad knowledge of the history of jewelry and fashion coupled with a background in "the story", writing, trends, design concepts has earned Beth a proven track record.

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Downsizing? Wilkerson Is Here to Help

Orin Mazzoni, Jr., the owner of Orin Jewelers in Garden City and Northville, Michigan, decided it was time to downsize. With two locations and an eye on the future, Mazzoni asked Wilkerson to take the lead on closing the Garden City store. Mazzoni met Wilkerson’s Rick Hayes some years back, he says, and once he made up his mind to consolidate, he and Hayes “set up a timeline” for the sale. Despite the pandemic, Mazzoni says the everything went smoothly. “Many days, we had lines of people waiting to get in,” he says, adding that Wilkerson’s professionalism made it all worthwhile. “Whenever you do an event like this, you think, ‘I’ve been doing this my whole life. Do I really need to pay someone to do it for me?’ But then I realized, these guys are the pros and we need to move forward with them.”

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